white house attract pungent waggery wednesday use arcane theme big block cheese lure people post-state union online conversation administration officials social media event inspire president andrew jackson 1837 open house feature 1,400-pound block cheese meta allusion fictional white house chief staff leo mcgarry tell staffers cheese draw early episode west wing tv series follow president barack obama final state union address tuesday even administration invite cabinet officials members congress senior white house officials answer question submit public social media twitter facebook hashtag bigblockofcheeseday third year white house stag event among top trend hashtags twitter wednesday people ask question topics range climate change economy others jump deliver gouda deal cheese pun margarey gach mgachby tweet see white house account inundate w/ cheesy pun really grate feta keep day bigblockofcheeseday bigblockofcheeseday cheddar believe write darren bown dazzb84 pure bliss slice swiss bigblockofcheeseday tweet carol layne keddle01 chuck badger charlesbadger tweet think west wing fan truly appreciate glory bigblockofcheeseday today big block cheese day intend nod president jackson west wing make administration accessible white house say blog event draw serious responses administration officials valerie jarrett senior obama adviser labor secretary tom perez ask plan minimum wage perez laborsec tweet americans win geographic lottery fair paycheck need raisethewage bigblockofcheeseday officials first lady michelle obama vice president joe biden white house chief staff denis mcdonough also expect take part twitter users invite use hashtag askthewh along bigblockofcheeseday get question answer cheesy pun abound white house host online chat