janesville wisc semi-retired wisconsin pig farmer john lader think much donald trump messenger vote describe republican president-elect message change economic hope america last years much optimism hope among work people rural areas country say lader 65 live farmland outside southern wisconsin city janesville around 65 miles 105 km northeast state big city milwaukee jose boni clean offices local university rent several home hear different message trump plan build wall u.s.-mexican border vow deport estimate 11 million immigrants unite state illegally hispanic care community work people care say boni 57 ecuador-born u.s. citizen different worlds lader boni help illustrate rural-urban divide critical outcome tuesday u.s. presidential election country define regional vote clearly divide differences rural urban voters combination strong trump turnout countryside weak show democrat clinton cities go long way toward decide election rural small-town working-class white voters already tend vote republican propel trump urban areas black hispanic voters concentrate along college-educated voters already lean toward democrats clinton get turnout group need instance black voters show number barack obama first black president 2008 2012. trump beat clinton 26 percentage point among voters live non-metropolitan areas clinton best trump percentage point urban areas accord nationwide reuters/ipsos national election day poll steven schier political science professor carleton college northfield minnesota say rural voters feel lose something america move away them trump come perfect slogan make america great hit exactly live schier say democratic presidential candidates wisconsin every election since 1988 trump victory tuesday wisconsin overall turnout low 2012 presidential election trump actually hundred vote shy 2012 republican nominee mitt romney total state clinton around 240,000 vote short obama 2012 tally end around 24,000 vote behind trump state couple hundred thousand democratic voters whatever reason decide vote mordecai lee political scientist university wisconsin-milwaukee stay home wisconsin go republican think pattern around country turnout milwaukee hispanic neighborhoods percent versus 2012 citywide turnout milwaukee fell 14 percent clinton take 65.6 percent milwaukee county include city trump 28.6 percent trump rural counties example take 59.9 percent clinton 33.6 percent fond du lac county middle state 71.4 percent 25.1 percent florence county far north milwaukee election day canvassers find trump comment immigrants enough get people poll christine neumann-ortiz director community group voces de la frontera say 15 percent voters reach group milwaukee raise concern clinton use private email server secretary state undecided reach people able convince vote think could ever reach enough overcome trump advantage white working-class voters neumann-ortiz say rural landscape rich trump territory people concern slump commodity price layoffs among manufacturers rural areas especially midwest northeast also see demographic shift recent years arrival hispanic immigrants demographer william frey brook institution think tank washington say census data 2008 2015 show hispanic populations non-metro counties midwest rise 18 percent white population fell percent counties still 84 percent white voters feel change frey say little bite fearful hit hard economically add frey add austin arndt beef cattle farmer neighbor john lader outside janesville hometown republican speaker u.s. house representatives paul ryan say vote clinton trump say vote base trump promise cut tax repeal obama signature 2010 healthcare law enable millions previously uninsured americans gain medical coverage detest conservatives government overreach social point view candidates terrible people say arndt 33 economics rural-urban divide u.s. voters worlds apart