text: can anyone help me? pretty plz? can anyone be kind enough to get me some background information about vanilla coca cola, their market situation and their sales promotion. i know its probably a lot to ask but i need your help and if you do help i will sure repay you plus ill give one of you 10 precious points. (chop chop, what are you waiting on, im counting on you guys so dont let me down):)nuff love from bad gal. i'll summarize what i've learned:  vanilla coke was first tested in 1982 at the world's fair. it was first publicly released in the us in may 15, 2002. it rapidly expanded to europe during 2003, and today it is available in 67 regions around the world. despite this, vanilla coke is facing declining sales, and discontinuation in the us took place in december 2005 and was planned to take place in the uk in early 2006.  promotion included, naturally, television and other advertising aimed at all audiences based on the theme "reward your curiosity". due to some hesitancy at coca cola headquarters at introducing anything new after the failure of new coke and trouble with cherry coke, ad campaigns wanted to stress the trust people had in the original coca cola brand while still trying to show that coke was doing something exciting and new.  due to the diminishment of vanilla coke, the coca cola company is shifting it's focus to black cherry vanilla coke.