text: why would someone who is gay...? lead on someone they would never be interested in? he said he is embarrased of the truth, but he told me he had a crush and was flattered that i cared so much and so forth, but then later tells me he is gay. i don't get it, why did he tell me he had a crush then? don't need any smart a** answers please. i love him very much and i am just hurt that he led me on. he does have a crush on you to the level that he can have a crush on a girl. you should be flattered but realize that it is not the same as a crush form a hetero boy.  i don't think your friend is confused - he clearly knows that he prefers the company of men for that type of thing. and he clearly knows that what he feels for you, a crush, is not the same as the crushes or love he feels for a man.  it's as if a girlfriend of yours said she loved you. you would know what that means and the boundry of that - right?  this friend of yours will make a great friend if you choose to keep him around - he's honest. he didn't lie, he told you he was gay. he didn't have to. flirting is not lying.   you need to move on with your feelings; become better for this experience not bitter.