text: can america win a sustained war in this media age? according to a pentagon 'victory in the long war ultimately depends on strategic communication. with our technology and tools, a war that we're engaged in should never be a long war. we should use whatever tool is needed to make it be a short war.  it is advantageous for this particular war to be long, because the disruption in an oil producing country will insure higher oil prices.....and this is an advantage to oil men.....oil men such as those who own lots of oil stocks....oil men like bush and cheney!