text: why are looks more important then the heart to most women?   women are just as shallow as men, no matter how much they try to make us look like slime. they go after the bad boy, the guy with looks, or the guy with money--they say they want a nice guy who will respect them and treat them like a friend, but really, how often do they go after that guy first? they usually go with the "friend" once the bad boy has his way and then dumps them.