You are absolutely right about Big Tobacco. However, the truth is that Big Pharma, for example, also exerts massive influence on science in order to discredit tobacco harm reduction concepts such as e-cigarettes by means of junk science.I wish that the ideological battle would finally end and we would all concentrate on the well-being of the people again.We need a smoke-free society, because tobacco consumption is responsible for many unnecessary diseases and premature deaths. But we also currently have 1,300,000,000 smokers worldwide. And quitting smoking is not that easy and many people get sick or die unnecessarily, but we could help them with Tobacco Harm Reduction.We finally need an honest discourse.