When was the first televised NFL game?
3182739#17
NBC broadcast the first televised National Football League (NFL) game when they carried the 22 October 1939 game between the Philadelphia Eagles and the Brooklyn Dodgers. The same year, the first nationwide radio broadcast of an NFL championship game was carried on the Mutual Broadcasting System. While the NFL had weak television deals that ranked behind college football and even the Canadian Football League in the 1950s, the broadcast rights of the NFL would go on to become an important property following the 1958 NFL Championship and the later establishment of the American Football League in 1960. "Monday Night Football", "NFL on Fox", and "NBC Sunday Night Football" have changed the landscape of American football broadcasts, including the scheduling of the Super Bowl, transforming it from an afternoon broadcast into a primetime spectacle. The price for the NFL's broadcast rights has increased steadily over the past several decades, in part because of bidding wars between the numerous networks and the fear of losing stature due to the loss of NFL programming; as of the most recent contract the league nets annual fees of over $6 billion, or half of the league's overall revenue, from television rights alone. Four of the five major sports television units in the United States, and the four companies that control all of the major broadcast networks, currently own some NFL rights.
Broadcasting of sports events
40059690#1
NBC was the first major television network to cover an NFL game, when on October 22, 1939, it broadcast a game between the Philadelphia Eagles and the Brooklyn Dodgers; the network was still only in its infancy, with only two affiliates, the modern day WRGB (now a CBS affiliate) in Schenectady and W2XBS in New York City. Portions of that game still survive via films, but the film is not footage from the telecast (recordings of television broadcasts did not begin until 1948). The use of a sideline camera, the sole camera used in the 1939 broadcast, would become the standard for all future NFL broadcasts until 2017; the angle is particularly suited for estimating yardage, compared to more mobile camera angles that began to appear in the 21st century.
History of the National Football League on television
1527849#2
CBS' coverage began on September 30, 1956 (the first regular season broadcast was a game between the visiting Washington Redskins against the Pittsburgh Steelers), before the 1970 AFL–NFL merger. Prior to 1968, CBS had an assigned crew for each NFL team. As a result, CBS became the first network to broadcast some NFL regular season games to selected television markets across the country. From 1970 until the end of the 1993 season, when Fox won the broadcast television contract to that particular conference, CBS aired NFL games from the National Football Conference. Since 1975, game coverage has been preceded by pre-game show "The NFL Today", which features game previews, extensive analysis and interviews.
NFL on CBS
2773926#1
An NFL game was televised for the first time when NBC broadcast a Brooklyn Dodgers–Philadelphia Eagles game. The experimental broadcast was broadcast only to viewers in New York and Albany; regular broadcasting of NFL games would not begin until 1951.
1939 NFL season
1546965#100
Thanksgiving Day contests have been held since before the league's inception. The Detroit Lions have hosted a game every Thanksgiving since 1934 (with the exception of 1939–1944 due to the "Franksgiving" confusion and World War II), and they have been nationally televised since 1953. The first color television broadcast of an NFL regular season game was the 1965 Thanksgiving contest between the Lions and Baltimore Colts. In 1966, the NFL introduced an annual game hosted by the Dallas Cowboys, which has been played every year except in 1975 and 1977 when the St. Louis Cardinals hosted a match instead. However, fans both inside and outside St. Louis did not respond well to an NFL fixture on Thanksgiving, and thus Dallas resumed hosting the game in 1978.
National Football League on television
1527849#63
"When CBS got the NFL back (in 1997), everything picked up again", Pilson said. On November 8, 1998, CBS televised the first NFL game to be broadcast in high-definition, between the New York Jets and Buffalo Bills at Giants Stadium. It was also the first time two Heisman Trophy winning quarterbacks started against each other in the NFL (Vinny Testaverde for the Jets and Doug Flutie for the Bills).
NFL on CBS
40059690#11
The first ever AFL-NFL World Championship Game was played on January 15, 1967 between the NFL champion Packers and the AFL champion Chiefs. As CBS held the rights to nationally televise NFL games and NBC had the rights to broadcast AFL matches, it was decided that both would cover that first game. The next three AFL-NFL World Championship Games, the initial Super Bowls, were then divided by the two networks: CBS broadcast Super Bowls II and IV while NBC covered III.
History of the National Football League on television
40059690#19
In 1986, the United States Football League, at the time pursuing an antitrust lawsuit against the NFL, signed an agreement with ESPN to carry games on Sunday nights. When the lawsuit failed and the 1986 season was canceled, the NFL swooped in and took the time slot, creating "ESPN Sunday Night Football" in 1987. ESPN thus became the first cable network to broadcast regular season NFL games. Chris Berman helped redefine the pre- and post-game shows when he launched "NFL Countdown" and "NFL Prime Time", and they have since become the top-rated pre- and post-game shows on television. The cable network's contract to show "ESPN Sunday Night Football" was one of the turning points in their growth, transforming them from a small cable network to a marketing empire.
History of the National Football League on television
1527849#22
When the AFL and the NFL officially merged in 1970, the combined league divided its teams into the American Football Conference (AFC) and the National Football Conference (NFC). It was then decided (officially announced on January 26, 1970) that CBS would televise all NFC teams (including playoff games) while NBC would carry games from all AFC teams. For interconference games, CBS would broadcast them if the visiting team was from the NFC and NBC would carry them when the visitors were from the AFC. This was in line with the NFL television blackout rules of the time, meaning that every televised game of a local NFL team would be on the same channel (at the time, home games were banned from local television regardless of sell-out status, while road games are required to be aired in the teams' primary media markets, and select neighboring markets as well, even if it is not the most popular team in the market). The two networks also divided up broadcast rights to the Super Bowl on a yearly rotation.
NFL on CBS
1031601#3
After the season, NFL owners faced competition from the newly formed American Football League and wanted a vehicle through which to showcase more of its supposedly superior NFL professional football product on television. At the time, unlike the AFL, which had a contract with ABC-TV for nationally televised games, often double-headers, few NFL games were televised nationally during the season and there was only one scheduled post-season game, the NFL Championship Game. The Playoff Bowl was devised to match the second-place teams from the NFL's two conferences (Eastern and Western). This doubled from two to four the number of top NFL teams appearing in post-season play on national television. 
The 1966 season required another game following the American Football League Championship Game and the NFL Championship Game, the first of four AFL–NFL World Championship Games between the champions of the two major Professional Football leagues for the undisputed championship. The establishment of the AFL–NFL World Championship Game (Super Bowl was not its official name until Super Bowl III) was the first phase of the AFL–NFL merger of June 1966. This new mega-game between the rival leagues was played in mid-January at a warm weather location, two weeks after the championship games for each league. The NFL's Playoff Bowl was played during the idle week, and because of AFL's equally major league status, interest in the game was waning. In addition, the arrival of the Miami Dolphins in 1966 as an expansion franchise in the AFL reduced local interest in the game.
Playoff Bowl