this review title is: a bit more red than expected but it lasts and the content is: this was a bit more red than expected but if you dillute it then you should be fine also i am glad it does not smell like ammonia but the grape smell was almost overwhelming i could smell it before i had even opened the packet it was shipped in.there are other information for this review, one is this reviewer did purchase it and the other is 0 people think this review is helpful.