this review title is: this dye is lovely both in color and ease of use and the content is: put the plum color on over hair previously colored aquamarine and purple and i love the color i literally only let this dye sit for five minutes and it came out so bright and even absolutely gorgeous colorbe warned it did slightly stain my sink and bathtub but a good foaming bathroom cleaner some elbow grease and a bit of time made quick work of getting rid of itthe scent is very pleasant and i also really enjoyed the ease of use and coverage of the dyei highly recommend doing a small patch test to make sure it is a color that will look good on youthe dye came out exactly like the label on the package absolutely beautiful.there are other information for this review, one is this reviewer did purchase it and the other is 0 people think this review is helpful.