this review title is: not animal friendly and the content is: i purchased this almay mascara because it is a good product and read that almay was not tested on animals after further investigation i found out that almays parent company is revlon which is not cruelty free i cannot knowingly purchase products that has tortured innocent animals in the process.there are other information for this review, one is this reviewer did purchase it and the other is 1 people think this review is helpful.