this review title is: i love wen but due to my allergy to fruits i am and the content is: i love wen but due to my allergy to fruits i am having trouble finding a formula that does not cause itching this formula caused constant itching and for the first time in years i had hair loss so bummed when i called wen the agent only said all our products have fruit i was hoping for a recommendation but she could not be bothered i have now ordered a new brand of shampoo but am very sad to say goodbye to wen.there are other information for this review, one is this reviewer did purchase it and the other is 1 people think this review is helpful.