this review title is: trendy but ineffectual and the content is: i gave this product several months to make sure my review accurately reflected its potential but i can now say that the effect of rosehip oil does not measure up to the hype it is been getting i have noticed one difference the areas to which i apply it are softer and perhaps a tad smoother but nothing anyone would notice besides me it has had no visible effect on wrinkles even on the finest tiniest lines it also had no visible effect on my aging neck which remains as crinkly as ever i am not surprised by this in spite of claims and reviews there is still no skin product on the market that will erase wrinkles or firm a sagging neck if there were everyone in the world would have ordered it but i was expecting rosehip oil to have a more noticeable effect than it did to perhaps banish those finer lines no luck.there are other information for this review, one is this reviewer did purchase it and the other is 0 people think this review is helpful.