great formula may be the wrong shade for pale cool toned people [SEP] i love the formula of these they are comfortable and long wearing which is a rarity in liquid mattes the smell is pretty horrid like paint but goes away once it dries this particular color latte is a very grey toned pale nude which is unfortunately unflattering on me in natural light i am very fair skinned with pink undertones and my boyfriend legitimately thought i was having breathing problems because my lips looked blue even though this shade did not work for me i would absolutely try others in this line