best of the market i have tried [SEP] with severe allergys to fragrances theres not many options on the market when i found this i was a bit taken back by the price point because from experiences before i thought there was no way i wanted to spend that kind of money on some watered down poor excuse of shampoos and conditioners but i was so wrong the shampoo is thick and it lathers up so nicely there is no scent which is what i wanted the conditioner is quit thick and creamy but i was hoping it would moisture more than it does i am not in love with the conditioner but i also do not hate it over all i am pleasantly surprised i could easily say its the best paraben and fragrance free products i have tried so far