went down the bleach route [SEP] natural loofahs are yellowish in color firm the first couple times of use and often have seed debris still left inside what i got were none of these things i got clean soft obviously bleached white loofahs the q a pamphlet that comes with the loofahs even state as much my old loofah that i got from the same company retains all of the former qualities despite how it looks truly disappointing and will look elsewhere