meh not finish you expect from medium hold cream [SEP] performance is just in between and marginal you put normal amount you get slight sheen and not much hold at all so then you put a bit more you get lots more sheen and then it solidifies hair like you put crappy gel other cream products will not give you gel like solidification just a bit more hold btw the smell of the whole esquire mens hair products are annoying but you can quickly reduce it by opening the lid for a day