do not dye it the tape will not stick [SEP] nice quality hair but i had to dye it to match my color eve though i did not dye the tape part it got wet during the rinse once applied about half of it fell out over two days we even put a flat iron to it when applying it to help seal the adhesive maybe if it had not gotten wet it would have stuck betterhowever i have dyed other brands gotten it wet and it stuck with no problem