very pigmented [SEP] i discovered nyx white eye shadow a few years ago i fell in love because it is very pigmented which is exactly what i like i do a lot of bold looks nothing else i have tried compares i went to ulta beauty to buy more and that lady told me they completely stopped making the single pallet of white i was so sad come to find out they did not when i came across this i was so happy might seem a little expensive for tiny thing of it but all make up is expensive this is definitely worth it if u like ur white eyeshadow to be just that bright white