This Review Title is After applying the color it looks more like a dark smooth brown and the content is: After applying the color it looks more like a dark smooth brown.. like a coffee color.  Which is fine but going by the first review I assumed it would have a deep dark blackish red color.. IT does not.  It is Brown after applied..There are other information for this review, one is This reviewer did purchase it and the other is 0 people think this review is helpful.