Holds ok, but scent is terrible [SEP] This is supposed to be a firm hold with a matte finish. I had mixed results. If the paste is applied to wet hair, the hold is very firm, but the finish is not matte. If I applied it to dry hair, the finish was matte, but the hold wasn’t very firm. The most disappointing thing was the scent, which I disliked more than any other hair product I’ve ever used. Overall, a pretty average product.