Cause more breakage [SEP] I have severely damage hair from constant bleaching. I then color my hair black. This mask causes more breakage and washes out the black dye. Which is weird because when I shampoo my hair I don't see the dye coming out nor when I use the Dove conditioner. I do love the smell. Not strong. Pleasant scent of grapefruit. It didn't soften my hair as other reviewers stated. It might work for you but it didn't for me.