Not too convinced about claims after use for a few days. [SEP] Usually a serum is immediately effective at deep hydration, fine line and dryness management even if temporary. Usually the under eye area darkness, under eye wrinkles, puffiness, and crows feet are treated and diminished within minutes of first application and improves the look of make up in those areas as well. Perhaps over time the texture of the skin improves with continued use but can backslide if product use is discontinued.<br /><br /> I have not seen much improvement, immediate or over the few days with use twice daily while using this product, unfortunately. Also, I'm not sure when we are supposed to use this product. Perhaps over night? The reason why I mention this is that the product doesn't absorb into the skin cleanly, but rather is tacky to the touch and feels heavy. I didn't notice any fragrance, but I make candles and am probably nose blind at the moment. The product feels like a watery jelly, because it is mostly water and aloe gel.  It does have gold flecks in it and they seem to break up and disappear when on the skin, massaged. I haven't seen any help for fine lines or skin texture. This is a photo taken right now. Un-retouched The left side of the photo is the 24k serum side, after three days and after recent application. The right side is immediate results of another product I use applied within a half hour of the photo. It works so fast, even I couldn't believe the photo. The lines on the other side are pretty bad actually, which means I've back slid over the last few days and have more trouble. I've been using the 24K serum on half of my face, the right side of my face only. As to the right side of the photo and left side of my face, I'm not pulling on it or doing anything to make the skin look better, less wrinkled or tighter, I just put the serum on and wrote for a bit and then took the photo to complete this review. The right side serum is from a farmer's market made by a local person, Julia's. This roll on was only 15 dollars and I've been using it for under eye area on days when I wear makeup,  for a few months.  I felt I should offer a photo, although not a great photo and it's not flattering at all. I'll continue to try it, but at my age I need all the help I can get and don't want to backslide.