This dye is lovely both in color and ease of use. [SEP] Put the Plum color on over hair previously colored Aquamarine and purple and I love the color. I literally only let this dye sit for five minutes and it came out so bright and even. Absolutely gorgeous color!<br /><br />Be warned it did slightly stain my sink and bathtub, but a good foaming bathroom cleaner, some elbow grease, and a bit of time made quick work of getting rid of it.<br /><br />The scent is very pleasant, and I also really enjoyed the ease of use and coverage of the dye.<br /><br />I highly recommend doing a small patch test to make sure it's a color that will look good on you.<br /><br />The dye came out exactly like the label on the package, absolutely beautiful.