Maybe its defective [SEP] Maybe i just got a bad product. There were so many hood reviews, i was so excited to try this lip color. The first thing i found is that the color does not match the photo. What looks like red wine in thr image is more of a brown. The color is still rich and very beautiful, but does not match the photo. Ultimately the beautiful color is the only reason im giving this more than one star. When i actually applied the lipstick it started out creamy and lovely, but as it started to dry it became very sticky and tacky. I thought this might be my fault the first time, that maybe i applied it too dark, so i removed the color completely and reapplied. I used a thin layer and had the same exact problem. It feels sticky and tacky and it looks patchy. It also wore off as soon as my lips touched a straw. The patchiness became immediately worse and eating with it on was a lost cause. I find it sad that the $2 lipstick I bought at the drugstore stays better than this name brand product.