No Color Develop - Most of It Washed Off After 12 Hours [SEP] This is an instant tanner. It leaves color where you put it and then even though I was expecting more to develop, it absolutely did not. The color that I applied was the color that was there. I put the lotion on at about 7 am when I got up in the morning with a lotion applying glove because other reviewers stated the lotion left stains on their hands. At about 6 pm when I took a shower I noticed a lot of the lotion simply washed off.<br /><br />I suppose if you want a temporary tan for an evening out, this lotion would be a perfect solution. It does dry easily and smells quite nice. It is easy to apply, with a mitt, if you pay attention. Like I said, the color does not develop. I am not sure I would use it on my face.