Turned out to be nice, but not truly berry scented at all. [SEP] The scent was not exactly strawberry to me. I desired a fruity fragrance. This lotion has a strong scent which is a plus, but I couldn’t detect anything berry about it. After a few uses, I started enjoying it more. Definitely a great moisturizer which is what Bath and Body works deliver with their products. I will try a to find a different strawberry scented lotion, but I can see myself buying this one again in the future.