don't dye it, the tape will NOT stick [SEP] Nice quality hair but I had to dye it to match my color. Eve though I did not dye the tape part it got wet during the rinse. Once applied about half of it fell out over two days. We even put a flat iron to it when applying it to help seal the adhesive. MAYBE if it hadn't gotten wet it would have stuck better....however I have dyed other brands, gotten it wet and it stuck with no problem....