Improved Quality [SEP] I've been getting this for a while now. It seemed like before there were pockets of inconsistency in the formula that made some squirts out of the tube more runny. They seemed to have fixed that from what I can tell so far. Also the nicer design of the tube hole makes for getting the toothpaste out much smoother and even on the brush.<br /><br />The flavors are all unique to themselves, but consistent with what you expect the flavor to be. I enjoy all of them.<br /><br />The toothpaste itself is good. I like that I am not getting weird chemicals and unnecessary additives in this paste. I find that it leaves my teeth feeling polished and gets rid of minor stains from drinking Coffee or Tea. For a natural toothpaste and a bundle pack, it's a good deal.