Review title is An Okay Purchase [SEP] I bought the atomic pink and it was a lot darker than I planned for. I bought it as an alternative to another pink dye which washed out rather quickly. This lasts much longer and now I mix it with a conditioner to get a more pastel color. I don't know that I'll buy it again, but in the technical department there wasn't anything wrong with it. Just not the color I was expecting.