Review title is Completely Ineffective [SEP] I tried this twice. The first day I warmed the mask for 30 seconds in a microwave, applied it to my hair, put on a plastic cap, and left it in for 6 hours. There was absolutely no effect whatsoever so the next day I did the same thing but only left it in for 5 hours.<br /><br />But again, there was no effect at all.<br /><br />I'm in my early 60's and use Just for Men hair color, but I'm lucky my hair is till very long, and not in that bad of shape. It's a bit dry and frizzy though, and I'm really surprised this product did nothing whatsoever to help.