Review title is Works, but a bit short [SEP] This is the better tool that I have found for applying lotion or sunscreen to the back on your own. The plastic application end is very smooth and holds the lotion well. It's nice that the pole can be closed or extended. It's easy to clean and sturdy. So it works ... but just barely. It would help a lot of if the handle were longer when stretched out, maybe with 1-2 stop notches for choices on length. Also, adding a slight up/down swivel to the head could help apply to curvier parts of the back (not a deal break though). I'm keeping it and using it because I've tried others and this one is the better one.