Review title is Good color for pasty skin [SEP] I wasn't sure what to expect, since there were a number of unhappy reviewers. But I was happily impressed with the color, which I highly recommend for very pale skin with blue undertones. It has just enough tack without being drying, and the color sheer enough, allowing the user to determine how much depth you want to add. Good stuff and I use it every time I need a good scarlet. [[ASIN:B00197RQ4Q Kat Von D Painted Love Lipstick]]