Review title is Overpriced but good [SEP] After a shower and with wet hair, you apply this cream, and your curls form with a soft set (not hard and crunchy) that look defined and bouncy. It’s light, so you won’t add so much weight that curls turn to waves, and the scent is subtle and delicate.<br />Having said that, this is comparable to cheaper products I use like L’Oréal Curve It Curl Taming Cream, and that’s Much more cost effective (current price of $3.99 Prime).