Ubani owasungula iBelu?
Context:IBelu yasungulwa ngo-2004 ngumenzi wamafilimu uReed Paget njengebhizinisi lamanzi asemabhodleleni ngenhloso yokuba ngenye indlela enobungani bemvelo kwezinye iziphuzo ezimakethe. Ngaphambi kokwethula i-Belu, u-Paget wayengumsekeli wemvelo oshisekayo emiphakathini yamabhizinisi, ekhuthaza abanye embonini yeziphuzo ukuthi bacabangele umthelela wezemvelo wokuthola, ukukhiqiza nokupakisha. Abatshalizimali bokuqala beBelu bahlanganisa umsunguli weBody Shop uGordon Roddick, isazi semvelo uBen Goldsmith kanye nomphathi wesikhwama sokuvikela, uChris Cooper-Hohn
UReed Paget wasungula iBelu ngo-2004.