Iyini i- behavioral economics?
Indlela yokuhlaziya ezomnotho esebenzisa ukuqonda okungokwengqondo ekuziphatheni komuntu ukuze achaze ukuthatha izinqumo kwezomnotho. Isayensi yezomnotho yokuziphatha, ukusetshenziswa kokuqonda kwengqondo emibonweni nasezinkingeni zezomnotho, kuye kwaba nethonya elikhulayo amashumi eminyaka.<unk> Ngamafuphi, ezomnotho zokuziphatha liyingxenye yocwaningo kwezomnotho. Kuyindlela yokuhlaziya ezomnotho esebenzisa ukuqonda okungokwengqondo ekuziphatheni kwabantu ukuze kuchazwe ukuthatha izinqumo kwezomnotho.