Ngitshele isifinyezo se-Challenger Sales Methodology
I-Challenger Sales Methodology iyindlela ethandwa kakhulu yokucwaninga esekelwe, esekelwe ekuqondeni ukuthengisa. Kwahlanganiswa ngesikhathi sokucwaninga okwenziwa ngemva kokuwa komnotho ngo-2008 lapho iqembu labathengisi lalingcono kunontanga balo futhi ithimba labacwaningi e-CEB lalifuna ukuqonda ukuthi kungani. Benza ucwaningo olukhulu kunawo wonke olwenziwe kubantu abathengisayo abangu-25 000 futhi bathola ukuthi abathengisi abaphumelela kakhulu basebenzisa (5) amakhono ayisisekelo; 1. Izinkomo Ukufundisa amakhasimende ngebhizinisi lawo 2. Izingelosi Ukuvumelanisa umyalezo nenkampani, umkhakha, indima nomuntu ngamunye 3. Izindaba Ezinhle Ukulawula ingxoxo yokuthengisa 4. Izidakamizwa Ukusebenzisa ingcindezi eyakhayo engxoxweni yokuthengisa 5. Izingelosi Ukusebenzisa ama-Customer Mobilizers ukuze athengise egameni lawo. Izindlela eziningi zokuthengisa zivame ukugxila ezicini, izinzuzo kanye nemiphumela emihle yomkhiqizo / isixazululo somhlinzeki. Indlela ye-Challenger isekelwe ekuholeleni ikhasimende esixazululweni uma kuqhathaniswa nokuhola nesixazululo.