Netflix yakakwanisa sei kukunda kutonga kweBlockbuster muindasitiri yekurenda mavhidhiyo epamba?
Blockbuster, pamwero wayo wepamusoro, yakanga ichiwana mari inosvika mabhiriyoni matanhatu emadhora apo Netflix yakapinda mumusika somunhu anoparadza nebasa rayo rokutumira maDVD netsamba. Pakasvika Netflix, Blockbuster yakanga yatova chipiriso chakakura chisina utsanzi. Yakanga ine zvitoro 6 000 munyika yose, uye basa revatengi raigona kuva rakanaka zvikuru, zvikurukuru nemari yokunonoka kubhadhara. Blockbuster yakaunganidza vatengi madhora mamiriyoni 800 mumitero yokunonoka muna 2006 oga.  Netflix's mail-in-DVD service yakapa kushanda kwakaderera kune vatengi sezvo vaifanira kusarudza mazita pa portal yavo pre- uye kumirira kwemazuva maviri kusvika matatu vasati vasvika mubhokisi ravo retsamba. Zvisinei, vatengi vakanga vasingagutsikani nemari yaibhadharwa neBlockbuster vakachinjira kuNetflix, uko kwakanga kuri chikonzero chokutanga. Pakutanga, vateereri veNetflix vaive vatengi vasina kugutsikana kubva kuBlockbuster.  Netflix inotungamirirwa naReed Hastings, ane chiono uyo akabheja pakushambadzira mavhidhiyo paInternet. Nemari shoma yakashandiswa pakugadzirwa kwezvinhu, Reed Hastings akabatanidza tsika ye"Rusununguko uye mutoro" mukati meNetflix. Izvi zvakaita kuti Netflix ipinde munguva itsva yekukunda mumhando yebhizimisi yekutumira mavhidhiyo. Blockbuster panguva iyoyo yakanga ine mashandiro anodhura ane zvitoro zve6000 uye vashandi ve25000, nepo Netflix yaishanda nematafura maviri e data uye matura mashoma ane vashandi vasingasviki 500. Pakupedzisira Blockbuster yakatanga bhizimisi rayo repaIndaneti. Zvisinei, dambudziko remari ra2008 uye chikwereti chakakura chavakanga vaita nokuda kwezvikwereti zvavo mubhizimisi ravo repaIndaneti chakanga chakanyanyisa kukambani, uye pakupedzisira vakanyorera kubhuroka.