Zviise mumugariro womutengi ari kurangarira kutenga motokari itsva. Ndezvipi zvaungashandisa kuti uongorore zvaunogona kuita panguva yeZMOT (Zero moment of truth)?
Mawebhusaiti emhando dzemotokari:  Pashure pokusarudza rudzi rwemotokari (compact SUV), ndaishanyira nzvimbo dzepaIndaneti dzemarudzi akasiyana-siyana emotokari kuti ndinzwisise zvavanopa. Ndaizotanga kuenzanisa zvinhu zvakasiyana-siyana zvemotokari yacho, zvakadai sesimba reinjini/bhatiri, makiromita/kureva, mavara, nzira dzokuvandudza nadzo, zvinhu zvokuchengetedza, nezvimwewo, kubva pawebsite.  Kuongorora kweYouTube:  Ndaitarisa mavhidhiyo mashomanana eYouTube anotaura nezvemotokari kuti ndikurumidze kutenga motokari uye kuti ndikurumidze kusarudza.  Kufungidzira mitengo:  Pandakangopfupikisa kusvika kuzvisarudzo zvishomanene, ndaizowana fungidziro yemutengo kupfurikidza nokuwana mashoko kubva kuKBB.com kana kuti TrueCar.com.   Ongorora zvinhu zvomutengesi uye mashoko:  Ndiine fungidziro yemutengo, ndaizotanga kutaura nevatengesi kana kugadzira mutengo (weTesla). Pane kudaro, ndaizoramba ndichitarisa zvinhu zvomutengesi kuti ndione kana paine motokari ine ruvara rwakasiyana-siyana kana kuti yemhando yakasiyana-siyana yandinogona kutenga pamutengo uri nani.