Assahat ən assuhu ən amusuhu dǎɣ harat ən liɣitan
Context:Iktab immik wa s timašɣulen ti maqqornen ijjanen alxidmat daɣ hebu isaftaynen edag nasan daɣ hebu s asistan i imidiwan nasnat tolas ihuk n awa eqqalan isuj n alqim wa maqqoran mucham timašɣulen eynaynen ijjanen imidiwan n alqim andarran s teknoloji war n ikna assahat addobat nat asissiki n teknoloji har taqqal a olaɣan
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, id izjaran s tizarat daɣ awatay wan 1997, eqqal alxidmat ta ijjanen isim hullan n emassaɣir d amaɣna n harvard Clayton Christensen Ijja fal tifert tan teknoloji tan aqqalnen ajen, isim ijjan daɣ artikl n awatay wan 1995 "Disruptive Technologies: Agaraw n awa ewad" Ijja majrad fal immik wa s timašɣulen ti maqqornen ti ilanen alxidmat iknanat afanaz n edag nasan daɣ hebu s afalla n addinat nasan tolas ikf-an alqim wa ojjaran mucham timašɣulen ti eynaynen ijjanen hebu s alqim andarran s teknoloji war n ikna assahat addobat nat asissiki n teknoloji har taqqal a olaɣan i ad ikf-an edag nasan daɣ hebu daɣ tišijrit Christensen assikna as tigidawen ti maqqornen ajjinat tizunawen madroynen tolas aqqalnen a ilanat alxidmat i ad araman ad aɣnin harat wen daɣ ammas nasan i ad aɣilan a hin eɣchadan tolas a hin ijjan imidiwan nasan