In 2050, between 40% and 50% of the population of capital cities will use inclusive and alternative means of transportation to travel to workplaces or study sites. 5. Promoting sustainable consumption habits a. Develop consumer information and awareness programmes on sustainability criteria for the consumption of goods and services and their importance, as well as options for consumption habits (competitive choices, consumption of what is necessary and criteria in line with the circular economy, among others). In 2050, the number of Colombians reporting taking sustainability criteria into account when consuming has increased between 40% and 60% compared to the 2020 baseline. 6.