To serve our primary target groups of Europe's decision-makers and influencers while also reaching as broad an audience as possible, by working closely with our institutional networks throughout Europe and with international and national media; promoting EEA strategic messages in a proactive, responsive way in order to contribute to political and public agendas; developing more environmental educational materials for European citizens; establishing effective two-way communication; engaging in dialogue with target groups to understand their information needs; and giving the right information at the right time, so it has most impact.
Chun freastal ar ár spriocghrúpaí príomhúla de lucht déanta cinntí agus lucht tionchair na hEorpa fad is a théimid i dteagmháil le lucht féachana chomh leathan agus is féidir, trí obair as lámh a chéile lenár líonraí institiúideacha ar fud na hEorpa agus le meáin chumarsáide idirnáisiúnta agus náisiúnta ag cur teachtaireachtaí straitéiseacha GCE chun cinn ar bhealach réamhghníomhach, sofhreagrach ionas cur le cláir oibre polaitiúla agus poiblí; ag forbairt níos mó ábhar comhshaoil oideachais do shaoránaigh Eorpacha; ag bunú cumarsáide éifeachtaí, débhealaí; ag glacadh páirt i gcomhrá le spriocghrúpaí chun a riachtanais fhaisnéise a thuiscint; agus ag tabhairt na faisnéise cirte ag an am ceart, i dtreo is go mbeidh tionchar aici.