what are the new york giants home colors?
Blue
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 = = = Inclusion of New York and the Jerseys = = = 

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 Desiring their own home stadium , in 1973 , the Giants reached an agreement with the New Jersey Sports and Exposition Authority to play their home games at a new , state @-@ of @-@ the @-@ art , dedicated football stadium . Later named Giants Stadium , it was to be built at a new sports complex in East Rutherford , New Jersey . 

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 In just its third season , the team finished with the best record in the league at 11 – 1 – 1 and was awarded the NFL title . In a 14 @-@ year span beginning in 1933 , New York qualified to play in the NFL championship game eight times , winning twice ( 1934 and 1938 ) . They did not win another championship until 1956 , aided by several future Hall of Fame players such as running back Frank Gifford , linebacker Sam Huff , and offensive tackle Roosevelt Brown . From 1958 to 1963 , the Giants played in the NFL championship game five times , but failed to win . The 1958 NFL Championship game , in which they lost 23 – 17 in overtime to the Baltimore Colts , is credited with increasing the popularity of the NFL in the United States . 

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 As of 2010 , major sponsors include Gatorade , Anheuser Busch , Toyota , Timex , and Verizon Wireless . Recent former sponsors include Miller Brewing and North Fork Bank . Game day concessions are provided by Aramark , and the Giants average ticket price is $ 90 . As of 2014 , the Giants were listed by Forbes as the fourth most profitable NFL team with a value of $ 2 @.@ 1 billion . 

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 The Giants are currently owned and operated by John K. Mara and Steve Tisch — the sons of Wellington Mara and Bob Tisch . Mara had run the day @-@ to @-@ day operations under Bob Tisch 's supervision in the years leading up to his father 's death . Forbes magazine estimates the 2010 value of the team at $ 1 @.@ 183 billion . This ranks them fourth in the 30 team league in terms of value . The value has steadily increased from $ 288 million in 1998 , to the current value . The magazine estimated their revenue in 2004 at $ 175 million , of which $ 43 million came from gate receipts . Operating revenue was $ 26 @.@ 7 million , and player salary was $ 97 million . The team finished second to the Redskins in the NFL in attendance in 2006 , 2007 , and 2008 , drawing 628 @,@ 910 , 629 @,@ 848 , and 632 @,@ 554 respectively . They fell to third behind the Cowboys and Redskins in 2009 with 629 @,@ 615 . Before the 2010 season , Forbes estimated the team 's value at $ 1 @.@ 2 billion . 
