Anger over birthday card for 13-year-old girls that refers to their 'boobies' In a statement on its website, Hallmark said: "We know that some people have expressed concerns about a card, branded Arnold Barton, Co., sold recently in the United Kingdom... This card was printed over 15 years ago by Arnold Barton before Hallmark UK acquired that brand. This card has not been reproduced since and we are surprised that a copy was still available for purchase in a retail store. We agree the card is not appropriate; we apologize on behalf of Arnold Barton and will do our best to track down any copies remaining in circulation. David Dean, managing director of Hambledon Studios, a subsidiary of Hallmark UK, said: "This card was produced by Creative Publishing prior to Hallmark Cards acquiring the company in 1998. We are as surprised and horrified as anyone else to have discovered that there are still copies in circulation. The card has not been produced for over 15 years and would never pass our own strict guidelines of taste and appropriateness. We would like to assure all our customers that we will do everything in our power to track down remaining copies.