Apartheid Exposed in Drum Magazine Apartheid was an inescapable fact of daily life in 1950s South Africa. But when the staff of Drum magazine got to the Johannesburg offices, the feeling was of having "walked into a different world, a world outside South Africa," says Jürgen Schadeberg, the art director there in the 1950s. Inspired by the American magazines Life and Look, Drum's documentary portrayals of black urban life, arts, politics and culture were revolutionary. Some of those images will be part of a major exhibition that opens at the International Center of Photography this month called "Rise and Fall of Apartheid: Photography and the Bureaucracy of Everyday Life." "It was dangerous and difficult work," Schadeberg says, recalling how the secret police kept the magazine under surveillance. What we tried to show was how unjust apartheid was. Year Drum Was First Published: 1951 Peak Circulation in South Africa: 100,000 Countries it Has Been Distributed in Outside South Africa: Nigeria, Ghana, Tanzania, Kenya, Uganda and Rhodesia (now Zimbabwe and Zambia)