Alexander McQueen to show menswear collection in London British brand Alexander McQueen will show its menswear offering at London Collections: Men for the first time in January, having shown in Paris since launching in 2004. The British Fashion Council has announced that Alexander McQueen will show their autumn/winter 2013 menswear collection during London Collections: Men next January. McQueen usually show their menswear in Milan and womenswear in Paris, although diffusion line McQ shows in London. "It's great to be showing our menswear mainline as part of London Collections: Men, especially with London being the home of Alexander McQueen and our first dedicated menswear store opening on Savile Row this autumn," said Jonathan Akeroyd, CEO of Alexander McQueen. READ: Tom Ford is bringing his menswear to London It is a coup for the fledgling event, which first took place this June and aims to showcase the greatest talents in menswear design. The brand will join fellow fashion heavyweight Tom Ford, who announced in July that he will also showcase his next menswear collection as part of LC:M. "We are delighted to announce that Alexander McQueen will be showing their mainline menswear collection at London Collections: Men from January," commented Caroline Rush, CEO of the British Fashion Council. The schedule will include London's brightest menswear stars, British heritage and iconic brands, international names and Savile Row tailors to show across the three day celebration of men's fashion. The next London Collections: Men will run from January 7 until January 9, 2013.