TED 2013: Sergey Brin talks Google Glass TED's Chris Anderson, left, and Google's Sergey Brin discuss Google Glass at TED 2013. James Duncan Davidson / TED February 27, 2013, 1:38 p.m. There's no question about what the ultimate accessory was this week at TED 2013 in Long Beach: Google Glass. In conference hotels, parties and at the conference itself, random people could be spotted wearing the ultimate must-have-but-incredibly-scarce gadget. On Wednesday, Google's Sergey Brin took to the stage at TED 2013 wearing his pair to discuss his, ahem, vision for Google Glass. His appearance came on the day when applications were due in a contest to win the right to buy one of the $1,500 devices. TED released official photos from the session. According to the TED blog, Brin said: When we started Google 15 years ago, my vision was that information would come to you as you need it. You wouldn't have to search query at all. But, he argued, the smartphone is antisocial, because you look away from people. From the TED blog: "Is this the way you're meant to interact with other people? It's kind of emasculating. Is this what you're meant to do with your body? Naturally, TEDsters shared their awe on Twitter: Google in talks with Warby Parker for its glasses [Video chat] Google's Android chief says company doesn't need retail stores Google Glass application period ends today: Here's how to enter