Investors fall back in love with Cupid despite 'fake profile' row The Aim-listed group rejected as "misrepresentation and ill-informed speculation" allegations that fake "flirtatious" messages had been used to encourage users to sign up for paid subscriptions. The firm's websites, cupid.com and flirt.com, allow people to register for free but they must pay to reply to messages. Following reports that Cupid had hired "motivation managers" to encourage people to buy full subscriptions, the company said such individuals monitor its websites and moderate chatrooms and forums. They do not communicate with free members, it said. "Cupid Plc strongly refutes all allegations that its business model or practices and procedures are in any way fundamentally flawed, inappropriate or illegal," the company added. Cupid shares fell 57pc on Friday after the group launched an investigation into "a report" about its methods. Despite the stock rebounding 53.1pc on Monday to close at 75p, the shares are still far below the record high of 250p seen in June 2011.