Hawke model could serve as a pick-me-up for next-gen Labor WHEN Bob Hawke led Labor to victory in March 1983, 30 years ago tomorrow, his hope was that Labor would become the "normal and natural" party of government for Australia. Hawke wanted to pioneer a new model of Labor government. After the razzle, dazzle and crash of the Whitlam years, he sought to lead a reforming and responsible Labor government of longevity and legitimacy.