KC Photography / Getty Images With a nip here and a tuck there, Madison Avenue is putting new faces on old brands that young shoppers tend to disdain as, well, just too old-fashioned. While marketers are always trying to massage the message to make products and brands more appealing, the latest push has Gen Y clearly in mind, not just because the 18- to 35-year-old demographic is so huge, but also because millennials themselves have been branded in a way for years - as conspicuous consumers. Here are ten brands getting new looks, new names, "edgy" new marketing campaigns, and what marketers hope are fresh new images that succeed in drawing the attention of millennial customers. Next Hamburger Helper