Driving Innovation For Entrepreneurship -- KUALA LUMPUR, Malaysia, Aug. 20, 2013 /PRNewswire/ -- KUALA LUMPUR, Malaysia, Aug. 20, 2013 /PRNewswire/ -- To drive entrepreneurship in the area, the Malaysian Communications and Multimedia Commission (MCMC) is joining forces with AT&T* to host a Developers' Day in Kuala Lumpur Sept. Open to developers and non-developers alike, participants will have 24 hours to form teams and turn their small-business idea into a mobile app - all while vying for cash prizes totaling US$14,000 (MYR44,000) to further invest in their ideas. The AT&T/MCMC Developers' Day is the first such event held in Asia Pacific by the two host organizations. Designed as a catalyst for innovation and entrepreneurship, the event will provide attendees with the resources, education and networking structure needed to produce quality apps in less time and at lower cost. Participants will have access to AT&T's Application Programming Interfaces (APIs) - already built-out code that accesses the power of AT&T's network - which they can quickly plug into their apps for added functionality, such as speech-to-text and voice recognition. Moreover, AT&T's experts will be on hand to lend assistance where needed, transferring technology knowhow to the local innovators. "We are committed to engaging with developers worldwide to deliver a new generation of innovative, powerful apps that leverage the deep capabilities of the AT&T network," said John Donovan, Senior Executive Vice President of AT&T Technology and Network Operations. This event complements our ongoing efforts to provide developers with the right tools and opportunities to capitalize on mobile technology's transformative power, helping us enhance the communities we touch and better the world in which we live. Echoing the sentiment by AT&T, MCMC Chief Planning and Development Officer Dato' Mohd Ali Hanafiah feels the inaugural Developers' Day will serve as a useful platform to nurture creative app designers for Malaysia. Through this event, we will be able to witness the hidden talents and creativity of each participant. More importantly, it also showcases the ability of our local app designers to compete with the best in the world. Indeed, this augurs well for the future of the app industry in Malaysia. The AT&T/MCMC Developers' Day event is scheduled to take place in The Westin Kuala Lumpur, from 9.00 a.m. on Sept. 7, 2013 to 4.00 p.m. on Sept. In addition to a grand prize of US$10,000, winners may also have the opportunity to present their apps via telepresence to delegates attending September's APECTel in Hawaii as well as at the Malaysia Global Entrepreneurship Summit to be held in Kuala Lumpur on Oct. 11-12, 2013. Participants can register online at: http://mobileappkul.eventbrite.com/ . The deadline for registration is Sept. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the largest 4G network in the United States, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. Or follow our news on Twitter at @ATTBusiness. The Malaysian Communications and Multimedia Commission (MCMC) is a statutory body established under the Malaysian Communications and Multimedia Commission Act 1998 (MCMCA) which implements and promotes the Government's national policy objectives for the communications and multimedia sector. MCMC regulates and promotes the development of the communications and multimedia industry which includes telecommunications, broadcasting, and online activities, postal services and digital certification. The Communication and Multimedia Act provides that MCMC undertakes a policy implementation role, while policy decision-making is vested with the Minister. The Minister may also give policy directions to the Commission. For more news and information, visit www.mcmc.gov.my.