Don't Let a Disreputable Jeweler Put a Damper On Your Engagement; Trust... -- LOS ANGELES, Aug. 7, 2013 /PRNewswire/ -- LOS ANGELES, Aug. 7, 2013 /PRNewswire/ -- If you're madly in love, and in a hurry to elope, don't let anything slow you down, but be careful about shopping for a ring in a rush. Many newlyweds this summer obtained their diamond engagement rings months or even years ago. There's no time like the present to shop for asscher cut diamond rings and make it official. There are plenty of reasons to get to King of Jewelry for a fine diamond engagement ring, such as high quality diamonds, unmatched low prices, and customer care that can't be found anywhere else in the nation. There's no reason you should accept a proposal - perhaps a 2 carat diamond ring with gorgeous baguettes - from any other jeweler. King of Jewelry is highly selective. The way in which diamonds are marketed can be very deceptive. While a genuine diamond with a large number of flaws and undesirable qualities still may be better than a cubic zirconium, at King of Jewelry, these low quality diamonds are shunned. The clarity and flawlessness you desire are at King of Jewelry, and as their online reputation bears out, the staff will make sure you find the right one for your needs. Moreover, a setting that matches your perfect diamond will be yours to choose, and the overall combination will be not just of high quality, but unique to you and your love, as well. If the diamonds were simply of high quality and reserved for collectors, King of Jewelry would simply be a museum. Quite the contrary, King of Jewelry has a supply line that allows the diamonds they stock to be sold without many of the markups that form the business model of some of their competition. King of Jewelry has been in the diamond game for decades, and by building relationships with suppliers through the years, they're able to bring serious savings to their customers. Always note the longevity of a jeweler when deciding whether to pay them a visit; older businesses can often secure lower prices. Finally, there is the simple matter of customer service. At King of Jewelry, the process of choosing sales representatives is as painstaking for management as choosing diamonds. If you enter the store with your significant other, the sales staff knows that this day is a milestone for you, and will treat you with the respect and dignity that such a milestone occasions. What's more, they're noted for their good humor and their ability to match the personalities of the customers with what is ultimately the best design. You may have a big decision ahead of you, but will all these reasons to choose King of Jewelry, one decision is going to be easy; King of Jewelry is clearly the go-to source for diamond engagement rings. Call (888) 349-8299 or contact King of Jewelry at www.kingofjewelry.com today. SOURCE King of Jewelry RELATED LINKS http://www.kingofjewelry.com