Sponsors hop aboard Ten's Sochi express NETWORK Ten is set to earn a larger share of advertising revenue next month after signing up sponsors for coverage of the Winter Olympic Games in Sochi. The free-to-air network has sold sponsorship packages to Samsung Electronics Australia, PharmaCare Laboratories, Fiat Chrysler Group (Jeep brand), McDonald's Australia, Optus and Maurice Blackburn. Ten is also in talks with a large consumer goods firm.