Bentley's £15,000 bed - Telegraph The Home Collection extends to Bentley-branded sofas, chairs and beds and is topped by a steel-framed, veneered sideboard that'll set you back £22,410. Lending your name to luxury products has become an important money spinner for high-end car brands. Up to half of Ferrari's £289 million (350 million euro) profits for the 2012/13 financial year is thought to derive from sales from its gift stores and also licensing deals with companies as diverse as Puma shoes, Hublot watches and even Babyliss hairdryers. Bentley's new furniture range is designed by Italian furniture makers Luxury Living Group, which claims to have combined Bentley's heritage within a modern aesthetic. Recognisable Bentley motifs include the diamond quilted leather in the headboard of the £15,140 Richmond bed, which echoes the quilting pattern on the VW-owned brand's car seats. The £5,830 Harlow leather armchair from Bentley The range also includes "hints of male attire" such as pinstripe or houndstooth patterns, the company said. Velvet, mink and silk are also used, but the emphasis is on a look that "references typical masculine style points," for example the metal buckles on the £5,830 Harlow leather armchair. More accessible luxury items available from Bentley include a £50 leather iPhone holder and a £59 leather car-key case.