Michelle Obama posts sentimental election picture Michelle Obama's page, run by President Obama's 2012 campaign team, has attracted almost 9 million 'likes'. Barack Obama's official Facebook page has garnered more than 32 million likes, compared with 12 million for Mitt Romney. Deen Freelon, a professor at the American University in Washington, found that Obama supporters hugely preferred posts about the president's family on Facebook, while Romney supporters tended to be more focused on the campaign itself, reported the Atlantic. Freelon captured all the likes, comments and shares on Obama and Romney's Facebook pages between April 25 and November 2 and searched each candidate's page for the most popular posts. On Obama's page, Freelon wrote: "The first thing that jumped out at me here was how none of the top five most-liked posts had anything to do with politics - they were scenes from the Obamas' family life, the kinds of moments that could be found in any American family photo album. The wholesome sentiments these shots convey couldn't be farther from the knock-down drag-out negativity flooding the airwaves and the Internet throughout the timeframe, which may explain why they were so popular among Obama fans. He added: "Romney's fans seem to be more goal-oriented than Obama's: rather than reveling in idyllic family scenes, they were most interested in showing off their support for Romney to their Facebook friends."