London 2012 Olympics: Ireland urges City bankers to pick a Guinness over Games Meanwhile, his friend enjoys a leisurely trip to Waterford, southeast Ireland, and sips a pint of Guinness while looking out to sea. "Travel nightmare," says a voiceover by Irish actor Chris O'Dowd, who starred in the movie Bridesmaids. Victory won't bring you happiness, young banker. "How will you deal with the madness?" finishes the advert. Will you embrace it, or escape it? Niall Gibbons, Tourism Ireland's chief executive, said: "While the Olympics will be an exciting time for many Londoners, the increased demand on public transport with the mass influx of sports fans, athletes and media will not be for everyone." Prime Minister Enda Kenny has put tourism at the centre of his government's efforts to rebuild the struggling economy, which is attempting to emerge from its worst recession in modern history.