Ben & Jerry's Offers Jeremy Lin Flavor CAMBRIDGE, Mass.-- New York Knicks point guard Jeremy Lin has a frozen yogurt flavor. Vermont-based Ben & Jerry's ice cream is selling "Taste the Lin-Sanity" at its Harvard Square shop, near his alma mater. Ryan Midden, the company's manager for Boston and Cambridge, said in a story Friday on The Boston Globe's boston.com website the promotion includes an in-store basketball hoop where customers can try to win a $1 discount. It's continuing through Harvard's basketball season with some proceeds going to charity. The vanilla concoction comes with lychee honey swirls and a fresh waffle cookie. The company is known for celebrity flavors.