London Fashion Week: Battle of the Pixies for front row of fashion Singer Pixie Lott wasn't best pleased to find she had been trumped by Pixie Geldof for a front row seat at the Mulberry show, says Lisa Armstrong. The caste system at fashion shows may be cruel, but at least you know where you are. In the case of Pixie Lott, 21, a pop star with a rather good voice, it's the second row, which is not where any celebrity ever wants to find themselves, especially when they've been backcombing since the crack of dawn in preparation for the paparazzi. Imagine how much money politicians could save on focus groups if they simply went to the occasional fashion show - "fifth row Mr Miliband, just behind Mr Clegg" - would speak louder than any Mori poll. "The whole point of Pixie being there is to be in the front row," announced her furious PR. Mulberry's PRs were equally adamant: there was no room for Pixie Lott on the front row, although with slightly strange logic, there was room for Pixie Geldof. Read more gossip in the London Fashion Week live blog Also in pole position were Lady Mary and Lady Edith from Downton Abbey, Bill Nighy, Tom Hiddleston (War Horse) singer Lana Del Rey, who trumped them all by having a new Mulberry bag named after her, actress Michelle Williams and rising Hollywood star Elizabeth Olsen. Exit - before the show began - one Pixie Lott. Had she remained, she would have seen just how far Mulberry is travelling from its early incarnation as purveyor of rugged, grainy bags. Mulberry's creative director, Emma Hill, and her team, had clearly been working overtime to make the collection worthy of the attention. One outfit summed up the aspiration of this craze; a pair of tweed shorts, a print tunic, bare legs, wedgie ankle boots, and a furry, shaggy gilet large enough to provide succour to both Captains Scott and Oates. Three looks from the Mulberry show. In pictures: Highlights from the Mulberry show Over at Nicole Farhi, the clothes were less girlish and more vampy, albeit subtly. Thick felt coats were a strong contender for best outerwear next season and the oversized jumpers worn with laminated jacquared or sequinned pencil skirts were an on-trend look. There were a few too many Lanvin influences - drapy necklines, that distinctive leg-o-mutton sleeve - but the Gustav Klimtian palette of copper, chartreuse and black was a sophisticated departure into evening wear, an area Farhi has traditionally been coy about. Bill Nighy looked on - again - this time with his velvet-voiced ex-partner, actress Diana Quick, who said she didn't get invited to many fashion shows, but would love to attend more. Is she sure?