Clémence Poésy: a G-Star is born As the first pictures from her G-Star RAW campaign are revealed, Clémence Poésy sat down with The Telegraph to talk denim, Birdsong and whether she'll be doing any more singing. TelegraphPlayer_TMG9025546 At first, petite French actress Clémence Poésy might not seem like a natural fit with Dutch denim label G-Star RAW, but a first look at her debut campaign reveals that casting her as their new face is a stroke of genius. Taking over from Bond actress Gemma Arterton, 29-year-old Poésy lends an air of hip, Gallic nonchalance to a brand which has perhaps previously been associated with a more overtly sexy, urban vibe. The spring/summer 2012 campaign, which also features the multi-talented Vincent Gallo, was shot by renowned photographer and filmmaker Anton Corbijn in Lisbon. "I'd seen the campaigns before and I feel like they really stand out of magazines," Poésy told us, "It just felt very simple and kind of rock 'n' roll." Next up, Poésy, who also moonlights as a Chanel ambassador will be hitting the big screen again in the much anticipated adaptation of Sebastian Faulks' novel Birdsong in which she stars as Isabelle alongside Eddie Redmayne. But for now, back to denim. As G-Star RAW's new ambassadress, maybe Poésy can help us with the eternal fashion quandry: finding the perfect pair of jeans? Whatever you can wear all day, run around in and go out with - if you just change your jacket - should be what you're wearing.