Browns Bride sample sale - Telegraph Looking for a dreamy wedding gown? Head to the Browns Brides sale in London for the chance to snap up that once-in-a-lifetime design. Remember that episode of Friends , 'The One with the Cheap Wedding Dress'? Where Courtney Cox's Monica tore around the bridal sale looking for her dream gown with an army of recruits briefed with military-tight commands? Well, sharpen your elbows, dust off your whistles: the Browns Bride sample sale is happening this month. The most stylish brides of 2011 Home to some of the most beautiful bridal gowns you could set your eyes upon, the Browns bridal shop stocks creations by Oscar de la Renta, Alberta Ferretti, and Peter Langner, along with bridal gown genius and couturier to the stars, Vera Wang, all of which will be available with up to 70 per cent off. Timed to perfection after the spate of Christmas proposals, the sale will take place on Sunday, January 22, and will work on a first come, first served basis for those who cross the threshold when the doors open at 11am. And, with a selection of shoes in the sale as well, your perfect head-to-toe look could be complete in a day. But with actresses Jessica Biel and Drew Barrymore recently getting engaged and Oscar-winner Natalie Portman planning her wedding, you might have some celebrity competition - whistles at the ready. Browns Brides, 12 Hinde St, London W1U 3BE.