In-car internet drive gathers pace More than 63pc of automotive executives expect a convergence between the car industry and telecommunications, information technology, and entertainment, KPMG's Global Automotive Executive Survey says. This is likely to emerge through joint ventures between car makers and leading technology groups, such as Toyota and Intel's agreement last year to develop an "infotainment" system. The survey found a third of car companies intend to collaborate with technology companies to development new products. John Leech, head of automotive at KPMG, said: "Global car executives believe that as consumers become accustomed to instant access at home and in the office, customers will expect the same services when on the move in their vehicles. In the future, connectivity will not simply be a 'nice to have' feature but an intrinsic part of a vehicle. Right now the market is open for the taking - global manufacturers and suppliers are beginning to realise the potential of this market. The survey of 200 industry leaders showed 34pc believe that consumer purchasing decisions over the next five years will be driven by a car's internet connectivity and built-in technologies. That is the same level of importance as safety.