Sprinting final ticket limit for British public © Andrew Winning Olympic organisers say only fifty percent of tickets for the 100m final will be available to the British public. Of the 72,500 seats for the event on 5 August, around 58,000 will be sold. Bosses say the other half will be needed for screens, press and cameras. It comes as Lord Coe is accused of being too secretive about the organisation of the Games.