Huddersfield look to capitalise on Premier-rated Jordan Rhodes after shoot-out promotion to Championship During the shoot-out here, I had where each player might shoot written on my water bottle so, in between each penalty, I'd have a quick look and then cover the bottle up with a towel so they couldn't see what I was doing. Sheffield United's penalty failure means they have suffered one of the most unfortunate failed promotion bids in history. Despite amassing 90 points and not conceding a goal in open play during their 300 minutes of play-off football, they still stayed in League One. Simonsen was too upset to speak afterwards and several United players were in tears. Long-serving midfielder Nick Montgomery said: "Steve Simonsen is devastated. All the lads are. This is the worst way to lose out, it really is. Subs Colgan (g), Clarke. Booked Higginbotham, Johnson. Subs Howard (g), McAllister. Booked Maguire. Referee R East (Wiltshire).