Unilever warns of "challenging decade" in Europe However, the Anglo-Dutch company said group like-for-like sales surged by 6.9pc thanks to a 10.6pc rise in emerging markets, where demand is increasing for personal care products such as Dove soap and Tresemmé hair products. However, some food brands grew sales sharply, including Magnum ice cream, which is an "affordable luxury" according to Mr Polman. Magnum has now become one of Unilever's €1bn (£840m) brands after it expanded into the US and Asia. Unilever said total sales rose to €51.3bn and pre-tax profits increased 7pc to €6.7bn. The results drove Unilever shares up 78p to a record of £25.29.