Video: Mo Farah wins Bupa London 10,000 for fifth year in row Among his opponents will be the Bekele brothers, three-time Olympic champion Kenenisa and London 2012 bronze medallist Tariku, and fellow Ethiopian Ibrahim Jeilan - the last man to beat Farah on an outdoor track, with the exception of the 5,000m heat at last summer's Olympics, when he outkicked the Londoner to win 10,000m gold at the 2011 World Championships in Daegu. Coming after his much-criticised decision to run only the first half of Virgin London Marathon last month, there have been rumblings that Farah's races have become rather too stage-managed since his Olympic heroics, though all that is about to change. After finishing in 29min 13sec - eight seconds faster than he managed last year but still a distinctly modest time by his standards - he went through his normal warm-down routine, showered and then headed straight for the airport. He admitted he needed as much rest as he could get to prepare for Friday's race. The "Pre" has been a happy hunting ground for Farah in the past, never more so than in 2011 when his winning 10,000m time of 26min 46.57sec smashed the European record and established him as a major force just a few months after he had decamped to the United States to work with American coach Alberto Salazar. "I've got great memories there," said Farah. The crowd there are very good. It's the only track race in the United States where they really get behind you. Sunday's one-man show offered no real pointers to his physical shape, but Farah said he was happy enough with his condition. Asked how he felt compared to the same time last year, he replied: "I think probably similar because I haven't done anything different from last year apart from a few more weights and a bit more mileage." He admitted his long unbeaten run outdoors had given him huge confidence for the forthcoming season, though he knows, too, that he will be a marked man. "I've got to be even more ready than I was last year because there are a lot of eyes on me," he said. But that's what athletics is about. Britain's Katrina Wootton enjoyed a successful debut in the women's race with a runaway victory in 32min 37sec, with former junior world 1500m champion Steph Twell almost a minute behind in second place in 33min 34sec.