Expensive naughty corner for hoons with online and radio ad campaign Roads Minister Terry Mulder says the hoon campaign will be aimed primarily at men under 40. HOONS will be warned of the consequences of their behaviour under a new online and radio campaign. The ads warn drivers they risk swapping the driver's seat for a seat at the State Government's hoon school if caught creating havoc on the roads. Roads Minister Terry Mulder said the campaign, which would begin tomorrow, would be aimed primarily at men under 40, who VicRoads research shows are the worst offenders. The hoon school, revealed in the Herald Sun last year, is expected to begin in coming months and cost participants up to$1100. "That's on top of the other penalties which now apply, including higher fines and impoundment fees, bringing the financial outlay to around $5000," Mr Mulder said. We know that hoons won't respond to traditional advertising, so VicRoads has targeted the websites and video clips which they are most likely to view to warn them that they will be required to attend a safe-driving course. More than 21,000 vehicles have been impounded since hoon laws were introduced in July 2006. Police statistics show 4378 vehicles were seized last year, up from 3856 in 2011. Victoria Police Assistant Commissioner Robert Hill said officers welcomed the introduction of the safe-driving course. We are pleased that there will be an additional punishment available to these hoon drivers, at the discretion of the courts, to attend a VicRoads safe-driving course at their own expense.