Online radio and TV station Soundpond plan arts hub for East End DJ Ollie Margan at Soundpond in Rundle St. Source: News Limited ONLINE radio and TV station Soundpond is planning a major expansion on Rundle St with an art gallery, photography studio, co-working space for entrepreneurs and pop-up shops. Founders Adam Daze and Todd Skipper plan to take over the space above the Alfresco restaurant, next door to Soundpond's current home. They have launched a crowd-funding campaign to raise $15,000 for the move after an unsuccessful bid for State Government support. Mr Daze said the expansion would "bring some creative buzz back to Rundle St." "It's all restaurants and high and fashion so if you are not loaded, for the under-25s there hasn't been much in the East End," he said. We're looking to bring people into a creative space in the nice end of town. Soundpond, which produces 50 live shows a week and has 11,000 social media followers, already runs a training studio for music and radio production. Mr Daze said the expansion would give it room to become a ticket seller for music festivals, as well as a large space for musicians, radio producers, artists and entrepreneurs to collaborate and socialise. "Down the track it might be a candidate for a small (bar) liquor licence," he said. Mr Skipper said the hub would be "completely self-sufficient once it is up and running." About $6000 has so far been pledged to the fundraising campaign, which offers a range of incentives. Small donations are rewarded with Soundpond merchandise, while businesses can host a Soundpond DJ-ed party for $2500 or buy naming rights to the new hub for $25,000. The government is setting up its own creative hub in the former St Paul's church on Pulteney St and is investing $1 million in the Hub Adelaide co-working space for start-up businesses in Peel St. Both Soundpond and fellow arts and music collective Format, which is looking for a new city home, have argued the government would be better off supporting the growth of grassroots collectives at a fraction of the Hub Adelaide cost. Mr Daze said Soundpond had rejected the idea of moving into St Paul's because of fears the government wanted too much creative control there. Format has raised similar concerns but remains in negotiations with the government. The government has said Hub Adelaide will help stop the brain drain of young people leaving South Australia. Details of the fundraising campaign are at soundpond.net