Subway wrapper dresses appear in NYFW collection for competition Fast-food fans got their fill during New York Fashion Week on Wednesday, as models took to the catwalk wearing dresses made from Subway sandwich wrappers. The restaurant chain hosted a competition titled Project Subway, which challenged designers to create pieces out of anything found at its units, from napkins to salad bowls. Danilo Gabrielli, who is more used to creating high end womenswear under his own label, was crowned winner - scoring him a year's supply of foot-longs. Fast-food fill: Subway hosted a competition titled Project Subway during New York Fashion Week, which challenged designers to create pieces out of anything found at its units, from napkins to salad bowls The Italian native spent 14 hours over the course of two weeks making a series of paper-plastic mix gowns. He unveiled his finished creations on the runway at Chelsea Piers' Pier 59 Studios in Manhattan. And supermodel Coco Rocha, who sat on the front row, gave them a thumbs up via Twitter. Winning designs: Danilo Gabrielli, who is more used to creating high end womenswear under his own label, spent 14 hours over the course of two weeks making these paper-plastic mix gowns Strike a pose: Models pose backstage in Mr Gabrielli's eco-friendly designs The judging panel, which included Olympic gold medal gymnast, Nastia Liukin, and former Spice Girl, Mel B, were equally impressed. Mel B told BuzzFeed after the show: 'I thought it was just going to be like, draped stuff that had no real detail. But this had proper detail! Indeed, Mr Gabrielli artfully crafted the restaurant materials into pretty pleats and tiers. Marks out of ten: Mel B, who was a judge at the catwalk contest (sat in the yellow dress front row), said she was impressed by the creations Cause for celebration: Mr Gabrielli, who is more used to creating high end womenswear under his own label, was crowned winner - scoring him a year's supply of foot-longs He even crafted a jewelry range, twisting paper wrappers to make bracelets and chokers. Tony Pace, Subway's global chief marketing officer, said the chain is trying to reduce its environmental footprint. He hoped that the eco-friendly fashion creations would highlight these efforts. Mr Gabrielli's dresses will be displayed at a Subway restaurant in midtown Manhattan throughout the weekend.