Pinterest launches photo hub for London Fashion Week Topshop, Disney Roller Girl, Fashion Foie Gras and House of Fraser are also participating in the Fashion Week hub, where people can expect to find boards about the details inspiring the latest collections, suggestions on how to bring the looks to life and behind-the-scenes access to some of the biggest shows. "Millions of people already turn to Pinterest for their fashion inspiration every day, so we're excited to highlight some of the best boards from London Fashion Week to give people around the world a behind-the-scenes peek from some of fashion's biggest names," said Garlinghouse. Clara Mercer, head of marketing for the British Fashion Council, added that Pinterest's fashion following makes it the perfect platform for a visual celebration of London Fashion Week. The fashion industry is driven by rich image content and this initiative provides an incredible opportunity for some of the biggest names in British fashion to share insights into their Fashion Week experience. We're delighted to be involved in showcasing this collection of images to a global online audience. Pinterest ran a dedicated photo hub at least week's New York Fashion Week, which included posts by fashion bloggers and interviews with emerging student designers. The company is also planning to run hubs for the Paris and Milan Fashion Weeks. We love what Pinterest is doing for New York Fashion Week. It's showcasing the industry and bringing together everyone's experiences in a really curated way," said fashion blogger Emily of 'Into the Gloss'. We know a lot of our most devoted followers are avid Pinterest users, so we're excited to keep them in the loop on what's happening backstage this year.