Brad Arthur wastes no time getting down to business at Parramatta Fast worker: Brad Arthur checked in to the Parramatta coaching job straight off the plane from a holiday in Bali. Back from Bali only a matter of minutes, Brad Arthur was meeting with potential assistant coaches at Sydney airport. What is clear is that, even though Arthur arrived at the Eels football club offices for the first time on Tuesday, and despite the lateness of his appointment, he has been busy ensuring that he would be ready for this day; officially, the first of his tenure. "I had a couple of meetings when I came in [on Tuesday morning)," Arthur said. We got the red-eye special, so we left at midnight, I reckon I had five minutes' sleep on the plane, got to Sydney, my wife took the kids home and I had a meeting there, for a potential coach for an assistant's role, and came straight into the office to get started. I've got blue and yellow in me. I played in the local junior club at Seven Hills, and played all the junior rep footy here. There was more to it than just becoming an NRL coach. It's the place I love. I'm going off no sleep, but the excitement and the adrenaline's pushing me through at the moment. Arthur has been working every day since his appointment, which came on his first night of a holiday in Bali as he sipped a Bintang beer in the hotel pool. He even had a friend who was joining him on the Indonesian island bring his laptop over with him, as he set about attempting to finalise his coaching staff - which will likely include two new assistants, a new under-20s coach, as well as a development coach who will be his link to Wentworthville. "There's been a lot of interest, which is great," he said. It's a great club, and a great place. There's a lot of people who can see the positives, and the upside, and the possibilities of taking the place forward. They want to be part of it. That's been encouraging. Some might look at Arthur's challenge as a glass half-empty or a half- full one. On the one hand, he will become the seventh coach to take charge of the Eels over the past eight years. It will be his second stint, having been installed as an interim coach following Stephen Kearney's sacking in late 2012. As well as those two, Brian Smith, Jason Taylor, Michael Hagan, Daniel Anderson and Ricky Stuart have coached the Eels since 2006. That, combined with the well-documented boardroom infighting, gives the Eels coaching job the feel of a poisoned chalice. The flipside is that Arthur is starting from a low base. With all that turmoil, and two wooden spoons in the consecutive seasons, Arthur could achieve relative success with minimal improvement. Arthur, though, looks upon the role through different eyes. It is simply his dream job. I've had quite a few people who probably think, 'Why do you want to go and coach there?' The obvious answer to a lot of people might be that I want to be an NRL coach. To me, that's not the answer," he said. The answer is I've got blue and yellow in me. I played in the local junior club at Seven Hills, and played all the junior rep footy here, a bit of 20s and reserve grade. I always wanted to be an NRL coach, and I couldn't think of a better place to start. It's a dream for me, and a privilege. Arthur said he had never given up hope, despite the apparent inevitability of Taylor's appointment. "I know I'm the right person for the job," he said. The club's put their faith in me to take the place forward, and that's what I'm going to do. Arthur said he was not anticipating problems with the club's board. "They've brought me here to coach a team," he said. All I want to do is coach the team. Their job is to run the club. We're clear on that. He is his own man, and he also maintained that his team would have its own personality. Despite his grounding at Manly and Melbourne, the two most successful clubs over the past decade, Arthur stressed he was not looking to create a replicas of those teams. "What's worked for Melbourne has been different to what's worked for Manly," he said. Now I've had the experience of coming through both systems, I can pick and choose what suits me best and what suits the playing group here. I can't come here and coach this Parramatta team to look like a Melbourne team or a Manly team. They need to look like a blue and yellow team. They need to look like a Parramatta team.