Video: Everton's Tim Howard goes from goalkeeper to actor in funny new advert for Western Union campaign Every old sports photograph of themselves that fans share via Facebook or Twitter using the hashtag #PassForSchool before Saturday, November 22 will automatically contribute a pass to the Western Union PASS initiative (www.wu-pass.org). In collaboration with UNICEF, the campaign converts every pass into funding for better secondary education for disadvantaged children around the world - and raises awareness for global education issues. Howard said: "Hopefully as PASS Master I can continue to create and raise awareness of the campaign. At Everton we pass the ball a lot; that seems to be the formula for our success. We need fans to do the same for #PassForSchool. Read more: Everton vs Lille match report Martinez targeting Europa League success Howard added: "Despite my Dad being a long distance truck driver and not being around that much when I was growing up, both my parents always made sure my brother and I got the opportunity to play all kinds of sport, which has ended up having a huge bearing on my future career. But not all kids will have the opportunity to play football for a living so ensuring they have access to the best education they can is crucial. That's where PASS can make a difference. I'm loving my new role as the PASS Master. I want everyone to start passing, both on the field and by sharing their own childhood photos!