Bob Geldof: everyone buy the Band Aid single twice He added: "Let's keep this thing going. We need to. Let's keep leading the world on this. Let's try and beat the record set by the first Band Aid. Harry, Ed, Sam, Rita, Ellie, Bono - all of us are watching you and how incredible you are. We challenged you and you responded beyond our wildest expectations. Although the single cannot be downloaded twice onto the same device via iTunes, it can be "gifted" to a friend. It is also possible to pre-order a physical copy of the single, which is being released in two weeks' time. The download was released at 8am on Monday morning. Geldof claimed that the campaign had already raised "a million quid" before its release after the video was shown on Sunday night's edition of The X Factor. A Band Aid 30 spokesman said the £1 million figure comprised text donations and pre-orders of the single. The current total has not been disclosed but it is under £2 million. This version of Do They Know It's Christmas? is the fastest-selling single since the Military Wives" 2011 Christmas number one, Wherever You Are.