Di Bella coffee group swallowed up by Retail Food Group, owner of Gloria Jean's cafe chain Pics of Mr Philip De Bella in the roasting room at Di Bella, Albion. Story Daryl Passmore. Photo Campbell Scott. THE Brisbane-based Di Bella coffee group is being swallowed up by Retail Food Group, owner of the Gloria Jean's cafe chain. The deal was announced at Retail Food Group's annual general meeting for shareholders today and comes a month after the company bought Gloria Jean's. Managing director and chief executive Tony Alford says Retail Food Group would pay an initial $30 million for Di Bella. An extra $17 million is payable upon achievement of certain milestones during the next three financial years. " (Di Bella) complements and extends the company's existing market penetration by providing the group with a reputable specialist coffee brand well known within wholesale and retail coffee channels," he told shareholders at Tuesday's annual general meeting. Di Bella Coffee and Gloria Jean's Coffees Group will be simultaneously integrated into RFG by a dedicated alignment and integration team. During the AGM, the company's executives were asked if they were interested in taking over Pie Face, which has just entered voluntary administration. They said they had no interest in Pie Face.