Kony 2012 makers address their critics A video about Ugandan rebel leader Joseph Kony who's wanted for crimes against humanity, is now the most viewed viral video of all time. 'Knoy 2012' took just six days to break the record, logging over 112 million hits. However, Invisible Children, the group who made it, have attracted a lot of critiscm - particularly about their funding. The foundation's CEO, Ben Keesey has addressed critics and dismissed claims there are irregularities with their funding. I understand that people have questions about our comprehensive model and may question our strategy. But any claims that we don't have financial transparency, or that we're not audited every year by an independent firm or that we don't have financial integrity, just aren't true. He continued: "It's been difficult to read some of the comments about Invisible Children. But I understand because for many people they just learned about Invisible Children a couple of days ago through the "Kony 2012" movie. If that's the case, if all you see is the 29 minute movie and then you try to go to our website and it doesn't exist because the traffic crashed it. So you're not seeing any information about our programs, you're not understanding that this has been going on for a long time. I think I understand why a lot of people are wondering is this just some slick kind of fly-by-night slacktivist thing, when actually it's not at all, it's actually a really - it's connected to a really deep, thoughtful, very intentional and strategic campaign. There is one thing that everyone agrees on and that's that Joseph Kony should be stopped. The problem is that's not that easy, it's actually really difficult, therefore, the effort to stop the LRA has to be comprehensive and it has to be huge.