Video: Britons urged to take a 'staycation' this summer The "staycation" campaign will offer incentives for Britons choosing to holiday in the UK during the Olympic Games and Golden Jubilee celebrations. To mark the Olympic year, discounts of 20.12 percent will be offered on thousands of hotels, restaurants, attractions and other goods and services. Tourists will be able to take advantage of the discount by using a dedicated website before the end of the Paralympics on September 9 to make bookings for this year and 2013. More than three million hotel rooms are already lined up under the project, which is being backed by a range of companies including Butlins. Attractions, such as the London Eye and Alton Towers, are also taking part. The advertisment, shot for Visit England, will air on March 8.