Britain's Got Talent and The Voice in scheduling clash "It is disappointing they chose to launch Britain's Got Talent on the same day as us," said a BBC source. To not even meet us halfway on avoiding any sort of overlap is incredibly competitive. Both shows moved 15 minutes earlier than they were originally pencilled to start. First the BBC went earlier in the evening, to reduce the overlap, but then ITV apparently followed suit. Last week when the clash emerged, BBC sources accused their rivals of competitive scheduling. But ITV insiders responded by saying that a clash was entirely foreseeable if the BBC wanted to launch its show in the spring when Britain's Got Talent has aired for the past four years. The Voice - in which wannabes perform blind auditions for the judges who will become their "coaches" - is due to be on air for 80 minutes during its launch show. Britain's Got Talent will kick off with a show which lasts until 8.45pm. The schedule will be finalised today.