If you're heading to New York, this jacket could get you killed Discontinued: the Marmot Mammoth parka. The rise in violent fashion-related crime in New York has coalesced around the growing cachet of streetwear and fashion's embrace of celebrity culture - as the crowd skating at a city ice rink on November 9 can readily attest to. A 16-year-old, Corey Dunton, has been charged with shooting Javier Contreras, 20, at the rink that night after he tried to steal Contreras' Marmot Mammoth parka, commonly known as a "biggie." Adonis Mera, a 14-year-old on the rink, was shot in his back. The biggie, so-called because of its baggy shape, costs around $US680 and is not just a must-have, but a mark of status. The Nike Lebron X Ext Denim. On Monday, the jacket was withdrawn from sale at Paragon Sports, its exclusive retailer in the city, joining the dubious category of clothing items so desirable that people will kill for them. In June, CNN reported that a man who tried to rob customers waiting in line to buy the new $US180 LeBron X Denim sneakers by Nike was shot and killed by a customer. The New York Post reported last week that belts made by Gucci and Fendi have also become top targets for muggers. The phenomenon gathered at a dark pace in the 1980s, focused on sportswear and sneakers. In 1989, Michael Eugene Thomas, a 15-year-old from Maryland, was strangled to death over a pair of Nike Air Jordans. Other crimes were committed over Fila sneakers, Avia high-tops and Triple Fat Goose jackets. Today, teenagers are targeted for their iPhones. Last week's shooting was not the first attack related to the Marmot biggie. In January, a young member of the Boys' Club of New York, a social support organisation, was shot for his Marmot jacket, according to Meishay Gattis, a director at the club. "I asked our kids why, and they told me it was probably a form of initiation," Gattis said. The idea is to get as many differently coloured Marmot jackets as possible, then post the pictures of the jackets on Instagram or Twitter. They call it Skittles. Kris Gibbs, 22, a part-time staff member at the Boys' Club, said he owned two Marmot jackets. The premium was on owning the most expensive Marmot, he said, adding that Pelle Pelle and Moncler are also popular brands. Adding to the allure of the jacket may have been the fact that the Mammoth parka was discontinued last year. Jordan Campbell, a spokesman for Marmot Mountain, said the decision was "due to waning sales and warmer winter temperatures," rather than its links to violence. As to what motivations belie such violence, some point to peer pressure. "If they don't acquire that Marmot jacket, their status, maybe even their lives, are endangered on the street," Gattis said. Helen Frank, a spokeswoman for the Boys' Club, said the organisation tries to offer a different standard for what it means to be a real man. But good intentions must duel with ravenous consumerism. Gibbs recalled "the big lines and crazy lot of fights" over the Nike Air Jordan 11 Concord sneaker when it was re-released in 2011. And Angel Gonzalez, a blogger at Sneaker Freaker magazine, recalled the ruckus when the New Balance x Staple White Pigeon sneaker was released last year. No one was killed or injured, he wrote, "but the intense feeling of that morning is something I will never forget." In 2005, the police intervened, he said, after the debut of the Pigeon Dunk SB sneaker on the Lower East Side. Now that the Marmot biggie is no longer available, another coveted fashion item will likely take its unenviable place. "The Canada Goose jacket," Gibbs said. Everyone's wearing those. Everyone's robbing those.