Meatball the bear: Dispute over name puts books on hold (CBS News) Few wayward bears that lumber into suburban neighborhoods get a name, but one did. He was dubbed Meatball after he was caught eating his way through a bag of them near Los Angeles last year. His name saved his life. Due to his name and online persona, Meatball wasn't just a 400-pound nuisance that Fish and Game would otherwise have been forced to euthanize, he became a big furry celebrity with his very own Twitter page. Sarah Aujero created that page and is Meatball's voice online. She gave the bear a personality that the public ate up, which all helped get him to a safe home at Lions and Tiger and Bears, a sanctuary near San Diego. "She helped you know get the awareness out there of this bear and you know, help save his life," said Bobbi Brink, owner of Lions and Tigers and Bears. Aujero came to visit as much as she could and donated more than $2,000 to build Meatball a new enclosure through the sale of special t-shirts and tote bags. She eventually decided to copyright Meatball's name, in hopes of a children's book in the future, but that's when it got ugly. The animal sanctuary already had a book in the works and wanted Aujero to sign over the legal rights to the Meatball name. "We didn't want to get in a position where we've sold merchandize and then we owe somebody proceeds from it," said Brink. Aujero told "CBS This Morning": "It was never my attention to profit from Meatball. All I wanted to do was help save his life and share his story. While she agreed to let them use Meatball's name, she's not willing to relinquish his Twitter account. Until the dispute is resolved, Sarah isn't allowed to visit Meatball anymore and both books are on hold. For Lee Cowan's full report, watch the video in the player above.