London Underground stations emerge as battleground for online retailers The click-and-collect points will be in the car park at East Finchley, Harrow and Wealdstone, High Barnet, Highgate, Stanmore and Epping. They will allow shoppers who order their food online before noon to collect their grocery shopping from the station after 4pm. Retailers are also keen on click-and-collect because it can reduce delivery costs. The "last mile" of online delivery to a customer's house is one of the most costly parts of online retailing. Graeme Craig, director of commercial development at TfL said "We have been working to improve the services on offer for our customers. The Asda trial for their click-and-collect services at six London Underground stations is great news for customers who can now order goods and pick them up later the same day at their local station car park on the way home. Customers will be able to order their goods when they are out and about or even using our WiFi network on their daily commute. Retail analysts said that click-and-collect points at Underground stations would allow Asda to reach London shoppers without opening stores. Melanie Puddick, director at Added Value, said: "Instead of opening their own small format, premium-priced convenience stores they have focused instead on making their core offer more accessible to more people - a sound idea in uncertain economic times. The new service would also add flexibility for customers with busy lifestyles: same day ordering and no having to be at home at a certain time for a delivery will both appeal.