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Connections become even more critical when dealing with always mobile, always on consumers. How can brands get savvy about social engagement and spark conversations that doesn't seem artificial?
In his opening presentation, Kristian Barnes, Regional Chief Client Officer, Dentsu Aegis Network said a perspective shift is required in how brands craft their messaging.
He quoted a statement from an analysis piece from PwC that summarises mobile's place today:
"The mobile phone has become an extension of the user's individuality – representing him or her to the world at large as a 'digital avatar'. An individual user may have more than one persona, depending on the context and situation (such as a work persona versus an at-home persona). The mobile phone is the common thread that ties those personae together."
To further illustrate, Barnes highlighted a list of the most popular activities that consumers in Asia do on their mobile phones every day, from social networking (80%), taking photos (98.6%), listening to music (64%), gaming (60%) to setting their alarm clock (82%).
What is clearly not on this list, is receiving marketing messages on their mobile phones, noted Barnes. However, with the mobile phone now a gateway to an individual's self in both the physical and digital realms – there are still great opportunities for brands to connect and engage.
"But to do so, we need to reframe how we use that gateway," he said. "Marketers spend a lot of time trying to understand the people that would buy from us, but research suggests that the why, the when, what and where are also important."
"The prevalence of the mobile phone allows us to combine all these elements to better create value and social associations," Barnes added.
Effective mobile marketing creates a value exchange with the mobile user. Brands should offer an experience or information that helps or enhances their current context in a way that utilises available technology seamlessly.
"If you want to harness the power of mobile, you must recognise that it is all about 'me' the user and not 'you' the brand," said Barnes.
Redemption stories and social wildfires
During a fireside chat led by Tim Sharp, Regional Head of Social Media, APD, the topic of brand reputation in an era of social media, snap judgements and echo chambers was raised.
Sharp asked Leigh Wong, Head of Communications, SEA, Uber how the ride-hailing platform deals with these challenges and what lessons have been learnt in the process.
Wong pointed to the #DeleteUber case which took place at the start of the year, when a tweet sent by Uber New York announcing the suspension of surge pricing for riders around Kennedy Airport backfired spectacularly.
It was sent on the same day a taxi union in New York City issued a statement refusing to pick up aiport passengers, in protest over President Trump's executive order banning refugees and immigrants from certain countries from entering the United States.
Although the tweet was sent 30 minutes after the end of the protest, many interpreted the alert as an opportunistic attempt to attract business and undermine taxi drivers. The resulting online movement urging people to delete the app reportedly resulted in more than 200,000 uninstallations in six days.
"People saw it as Uber trying to take over, taking money away from hard working taxi drivers," Wong recalled. "On the surface of it, we were dealing with social media miscommunication and misunderstanding but people didn't want to hear it, it got lost in the frenzy as the 'wildfire' spread."
On a deeper level, Wong shared that the incident revealed broader sentiment about the brand that had been crystallised over time.
"There's this narrative that people already had in their heads," he said. "I've always thought about brand reputation as a savings account, if you consistently deposit into it, one day you can withdraw from it when needed."
That certainly seemed to be the case for Samsung, a brand that the Uber team looked at when drawing lessons internally. The electronics giant went through bad press and a global recall for its Galaxy Note 7 smartphones in late 2016 after multiple reports of the devices exploding and catching fire.
"You'd think something as serious as an exploding phone and the device being banned from flights would be the end for the brand," mused Wong. "But one year later, with the launch of the Samsung Galaxy Note 8, you have people lining up to buy it and positive product reviews."
"Clearly it's something they've done well with their brand that we would need to do ourselves," he added.
That turnaround or redemption story had already been a point of discussion internally within Uber even before new CEO Dara Khosrowshahi came on board. To those thinking "cold chance in hell" that the embattled brand could redeem itself, Wong pointed out that many tech companies have gone though similar journeys – from Google's Eric Schmidt coming on board to provide "adult supervision" to the founding team to Facebook dealing with Mark Zuckerberg's film portrayal as a socially-inept founder.
"We were already making a concerted effort to get through the bumps and when Dara came on board there was this sense of renewal and excitement," he added. "But there is no such thing as a saviour CEO, if we only pin our hopes on him and not do our part, it won't work."
On the willingness to be open about the brand's struggles, Wong said that avoiding the issues would be like ignoring the elephant in the room.
"We would be silly not to acknowledge it, and if we want to change how we are viewed, it's got to be more than communications," he added. "Authenticity and reputation is built from the ground up and if we don't do this, we'd be setting ourselves up for another round of bumbling around."
Breaking social myths
Rika Sharma, Group Head of [email protected] and Regional Director, Digital for Unilever at Ogilvy & Mather sought to debunk some common myths around social media and its place in the overall marketing mix.
- What is social media?
"Social media is about reaching your audience not growing your user base with likes. When you run a social campaign it's about accurately targeting your audience with the right message."
- How often should we post on social media?
"Unless there is a real-time crisis that requires immediate action, you don't have to be always on. No one is coming to your brand pages anymore; you can target your audience when you need to. So be clear about what your objective is, where your audience is, and then define your content strategy."
- Once I publish it on social media, everyone will see it.
"Social media platforms are ultimately a business, there's no such thing as free social media. You must have a smart paid media strategy behind your campaign, if not don't be on social, as you'll end up just talking to yourself."
- Is viral a brief?
"Having your content go viral could be a happy outcome but if there was a formula to it, everything we made would go viral. Are there elements that you could orchestra, such as shareability, emotional resonance and paid distribution, yes. Are you guaranteed virality? No. But is that the end objective? If your video got 100 million views, so what? Did it move the needle on sales or business objectives?"
- I should have a contest to engage with my community
"If you are looking at running a contest that offers rewards in exchange for a response, ask yourself: Why am I doing this? There's a 1 – 9 – 90 rule to community engagement and the level of response can be broken down as follows:
- 1% of followers: Really engaged with your brand, they really care and will be your advocate.
- 9% of followers: Will come to your page or post and do an action, such as a like or comment.
- 90% – Will do nothing, preferring to lurk or ignore."
- Which is more important: promoting or creating social content?
"You need to consider both. Where does your audience congregate online? How do they interact? What content type would best suit? All this informs the type of creative you produce. Creative can be channel-agnostic but still needs to be in service of the platform and the formats within."
- Can social media do more than drive awareness?
"Yes, depending on industry and how you're set up to track different data points in your organisation. It's not the only factor that drives it but social can track across the funnel depending on the objective."
Asia is not a country but it's definitely mobile
Carrie Chen, Head of Trading Desk Operations, APAC, Digital Sales & Marketing, Telenor Digital once had to reassure European colleagues that a Facebook-based click-to-website campaign in Myanmar was no mistake.
"It didn't make sense to them why we didn't run an app-install campaign instead," she recalled. "And we had to explain that while smartphone penetration is high in Myanmar, many own Chinese devices that don't have Google Play or iTunes, so the primary way to get an app was via a direct download."
That set the scene for a panel discussion around the nuances of mobile advertising in Asia, and the trends being observed.
Vikas Gulati, Managing Director APAC at AdColony believes the real story is not the technology but rather how consumers have embraced mobile content and services. "I think Asia is truly mobile first in that way," he added.
Joe Nguyen, Senior Vice President, APAC, comScore pointed out that markets like India, are 70% mobile-only, and that consumers will ultimately go with the most convenient channel to accomplish their task.
Morden Chen, General Manager, APAC Ad Sales, Cheetah Mobile agreed, adding that the challenge for marketers is how to deploy an audience or user-centric approach to mobile marketing when the KPIs attached to their efforts may be directly opposed to doing so.
Mobile video is an area where despite its explosive growth in consumption across the Asia Pacific region, effective leveraging of the medium remains elusive.
"Not all video is creative equal," said Gulati. "Each market has own nuances and network speeds that will impact the user experience. Everyone is sold on video but making it work is difficult."
Morden argued that performance marketers already accept mobile video as an effective channel for achieving goals, but the challenge lies in proving it's value for branding campaigns.
"Ideally you want to be able to share the same place of value that TV buys do but in Southeast Asia I am not seeing a big surge in using mobile video for branding campaigns," he said.
Nguyen added that the majority of brand involvement with mobile video advertising is with short snackable content consumed via social media or in-app.
"It has really moved to long form video yet," he said. "For example, OTT players are engaging mobile users with content up to 40 minutes long, which could be an opportunity for brands."
On the topic of metrics and measurement, especially within the mobile space, Chen lamented the persistent presence of CTRs as the core metric of success in briefs received from clients.
"But when it comes to brand-related campaigns, the measurement frameworks are just not there yet either," he said.
Gulati shared that there is still heavy reliance on last click attribution, which don't offer a holistic picture but reported that with larger brands at least, the conversations are changing.
"Clients are now asking the right questions," he said. "Leaving behind old media metrics, and looking at impact on brand with metrics like brand awareness, favourability and purchase intent."
Chen pointed out that some industries are at the forefront of adopting robust attribution modelling, such as e-commerce, gaming and travel.
"These sectors have been the fastest adopters and other industries can learn from them," he said.
Nguyen said that while measurement on digital may be easier compared to traditional platforms or channels, when it comes to true attribution, its realisation remains a ways away.
"It's hard but no one is even talking about it, and that's the first step," he added.
The bit about bots
In the last 12 months, chat bots have dominated discussions, with some brands already jumping on board the bandwagon.
Moderator Vincent Teo, Vice President, Fintech & Innovation Group and The Open Vault, OCBC Bank reported that the bank's own chat bot called 'Emma' helped close SG$10 million in home loans since its launch in January of this year.
Alexander de Leon, Regional Product Marketing Manager, Facebook shared when it comes to the company's Messenger Bots, conversations with interested clients centre on the expanded role it can play.
"It's limited by your imagination," he said. "Chat bots have the potential to be a full funnel solution, from raising brand awareness down to customer support and sales conversions."
Arvinder Gujral, Senior Director, Business Development, APAC, Twitter agreed with the ability of chat bots to do more, pointing to users booking test drives with Volkswagen in Dubai and ordering pizza in the United States.
"Ultimately a bot is there to solve a problem and should not be an exercise in pure branding," he said. "It is to give users an experience which is faster and more efficient than dealing with traditional channels."
Teo noted that chat bots appear to be what websites were in the 90s – where every brand felt they needed one and asked panellists what marketers needed to be mindful of.
De Leon agreed that chat bots are currently the "super hot sexy thing", but said the first question to ask is: what is the business problem a brand trying to solve by having one?
"You can create a chat bot but it needs to have a purpose, be it enhancing customer support or redefining a brand experience," he added. "Right now you have people building one, just to check it off this bucket list but then don't invest enough marketing dollars to promote it, so no one uses it."
Gujral agreed, noting that chat bots will go through it's own evolutionary cycle, where mistakes will be made during the learning curve.
"When it moves from just a hobby to a line item on a CMO's sheet that can demonstrate a direct line to impact on business, is when we will see chat bots become more than a luxury for innovation's sake," he said.
Alvin Rodrigues, Chief Security Strategist, APAC, Fortinet noted that rapid adoption is driven by the need for business progress tends to overtake digital security concerns.
"While I can imagine many chief security officers are wary with the discussions of how expansive chat bots will soon be, right now it is not an area that is getting a lot of attention," he said.
Chat bots currently serve as information providers, but when features expand to involve monetary transactions or personal, sensitive information, the risk profile changes.
"Trust is at stake. When users trust the environment and your brand, they will share information requested," he added. "So when a chat bot is compromised, it will have a negative impact on brand reputation. It is crucial to loop in your IT department the moment your chat bot evolves beyond providing public information as they will need to map out how to secure that activity."
One "M" to rule them all
The mobile device is a multi-faceted phenomenon that marketers are still learning to wield effectively. With all the possibilities and different elements that can be leveraged, which one rules supreme?
That was the mission of the closing segment hosted by James Miner, CEO, MinerLabs, which saw four industry experts representing one aspect of mobile: Movement, Moment, Machines and Multi-User.
Experts had prove that their "M" was the superior solution to a marketing brief: Singapore Airlines is launching its new B888 plane with a new direct flight from Singapore to Barcelona and wants to drive both awareness and ticket sales with a launch price promotion.
- Andrew Darling, Director of Global Communications, Blis represented Movement:
"Movement is the biggest super power, because where you go defines who you are. You are more than the websites you visit, much more than the games you play or where you check in. Insights into this can frame and sharpen any campaign's intent."
- Helena Gamvros, Strategic Partnerships Director, Amplify, Outbrain represented Moment:
"Why is Moment so powerful? We as humans are driven by our emotions; we make decisions with our hearts. Because of this we are vulnerable and can easily succumb to emotional hooks, more so when it is done in the right moment."
- Amita Mehra, Regional Agency Business Lead, Google represented Machines:
"The challenge for any brand is staying relevant and connected with the right audience amidst the proliferation of devices and fragmentation of audiences, all at scale and with efficiency. The superpower of machine learning can help, from deciphering millions of signals to determine the right target consumer to predicting campaign results, setting expectations of success and fully leveraging the other 'M's' here."
- Haroon Qureshi, Director Content & Partnerships, Asia, Africa & Russia, Mindshare represented Multi-User:
"Multi-User embodies social media, gaming and online communities. Gaming is the right superpower to unlock today's challenge. By introducing a mobile-based paper plane flying game to engage and incentivise consumers to engage with Singapore Airlines' new route, the campaign can go beyond digital and leverage the real life ties we have with our networks – to bring them along for the ride."
Gamvros ultimately emerged victorious, based on audience votes and judges' scores, claiming a Roku Streaming Player as her prize.
Visit the IAB Events Page regularly to get update on the latest Training Series events.


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Event Information:
Wed23Sep20155:00PM - 8:00PMCalgary Zoo
Business Networking @ ILLUMINASIA
HKCBA Calgary will be hosting its next networking event at the Calgary Zoo, in conjunction with the launch of ILLUMINASIA, the Chinese Lantern & Garden Festival running from September 17th - November 1st at the Calgary Zoo. This festival will feature authentic Chinese lanterns that will light up the zoo. Visitors will also be able to experience authentic Pan-Asian entertainment along with special programs that spotlight the arts, food or culture native to each region.
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Event Details
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$15 for members
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Welcome to the entry website for the inaugural Enterprising Worcestershire Awards 2019.
We wish to showcase the fantastic array of businesses that have started-up and are thriving in Worcestershire and that have benefitted from the support offered through Worcestershire County Council's Enterprising Worcestershire programme.
We have a range of award categories designed to highlight the success of your business; if you have accessed support through our programme since September 2017 then we welcome you to apply.
Please use the navigation buttons above to view the entry criteria for each category. When you are ready to begin your entry, please click Enter Now to take you to the entry page.
You are able to enter several categories if you wish. A separate entry for each category must be completed.
The deadline for entries has been extended and will close at 12pm on Friday 9th August 2019. Winners will be announced at our awards ceremony on 18th September.
Anita Hill - Owner and Founder of Comfyse
Anita Hill has traversed from being a career woman, to mom of two and now to being an entrepreneur. She finds herself at the age of 41 as the Founder of her new start-up business, Comfyse. This was not the future envisaged when she had become a mom but she'd not change it for the world.
Emma Jones MBE - Founder of Enterprise Nation
Emma Jones MBE is a business expert and best-selling author of business books such as Working 5 to 9 and The StartUp Kit. She is founder of Enterprise Nation, having launched the company back in 2005. Enterprise Nation has now grown to be a community of over 75,000 people, all of whom are doing amazing things. She is passionate about supporting people in Britain to start and grow their own successful business, and representing their views to government and media.
We are thrilled to announce that all shortlisted businesses will win an Enterprise Nation small business membership!
The benefits of the membership include:
More information about Enterprise Nation and what they do:
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Wednesday 18th September 2019
Please click on the category logos below to view the criteria for each award
The People's Choice award is a celebration of how you engage with your customers, service users and local community
It is open to all shortlisted businesses following the judging panel and a voting window will open on the 22nd August 2019
Business of the Year is our Winner of Winners! This award is to recognise the business that stands out for its success


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TRUE? Mueller-Connected Boston Mobster Whitey Bulger Killed in Prison… As He Was About to Out FBI Officials
Boston gangster James 'Whitey' Bulger Jr. has been killed behind bars shortly after he was transferred to a federal prison in West Virginia. He was 89.
Bulger was found dead overnight on Tuesday at USP Hazelton, a high-security prison with an adjacent minimum security satellite camp in Bruceton Mills.
Bulger was reportedly wheeled away from security cameras and beaten with a lock in a sock and also had his eyes gouged out.
It emerged in Bulger's 2013 trial that he had served as an FBI informant as far back as 1975, though he always denied the claim.
Law enforcement sources tell DailyMail.com that Whitey had been talking about outing people in the FBI – people in the top echelon of the informant program.
The sources said he hadn't even been processed at the West Virginia facility when he was killed. But someone who knew he was being transferred put the word out – the killer had to know he was coming.
The Whitey Bulger-Robert Mueller connection:
MUELLER'S MINIONS HELPED MOBSTER WHITEY BULGER ELIMINATE MOB COMPETITORS, says Congressman Louie Gohmert
In May, Rep. Louie Gohmert (R-TX) published a 48-page report called "Robert Mueller Unmasked" to expose the Special Counsel's decades of corruption.
In the extensive report, Gohmert covered Mueller's shady past of helping mobster Whitey Bulger by eliminating mob competitors.


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Greenpointers Fire Back At Fracked Natural Gas Pipeline
This story was originally published on 2/14/20 by THE CITY. (By: Claudia Irizarry Aponte)
Construction of a 6.8-mile natural gas pipeline stretching from Brownsville to North Brooklyn has hit a wall in Greenpoint, where community leaders and elected officials are vying to halt the project as it reaches its final stage.
The National Grid gas main — which has been in the works since 2017 — would supply fracked gas from Pennsylvania, where the extraction is legal. The controversial practice was banned in New York state in 2014.
On Saturday, a community coalition of environmental advocacy groups, schools, and social justice groups will host a rally at the pipeline's latest construction site, the intersection of Moore Street and Manhattan Avenue.
"I am familiar with the history of environmental devastation in my neighborhood," said Kevin LaCherra, a third-generation Greenpointer who is helping organize the rally. "We need our elected officials to be taking bold steps to bring renewables on now."
The pipeline opponents are calling on Gov. Andrew Cuomo and Mayor Bill de Blasio to stop the project on the grounds that it goes against both the state and the city's clean energy goals.
"This is not the kind of system we want any more," Kim Fraczek, director of the Sane Energy Project, an environmental advocacy group, told THE CITY. "This industry doesn't have the interests of the community at heart."
Their claims are quickly gaining momentum: On Tuesday, Brooklyn's Community Board 1, which includes Greenpoint, voted unanimously to stop any construction of the pipeline.
Advocates say they have the support of every single elected official who represents North Brooklyn at the state and city level, from City Councilmembers Stephen Levin and Antonio Reynoso, to State Sen. Julia Salazar and veteran Assemblymember Joe Lentol.
Levin, Reynoso and Lentol all confirmed to THE CITY they oppose the pipeline's construction, Salazar did not return requests for comment. Continue reading


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Browsing College of Health Sciences by Advisor "Magobolo, Griselda Nokuzola"
Now showing items 1-1 of 1
Exploring absenteeism of nursing and midwifery students in a selected campus in Free State province, South Africa. (2016)Background. Student nurse attendance during training is mandatory and the South African Nursing Council (SANC) stipulates that students must attend a certain percentage of hours for both theory and practice during their ...


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Its dot pitch is 0. Its maximum resolution is x at a 75Hz refresh rate.
It comes with an internal USB hub. After unpacking the monitor, all we had to do was to connect the pin cable from the monitor to the Power Mac and everything was ready to go. Max Operating Temperature.
The Mac Observer - The LaCie inch Electron Is Hard To Beat
Humidity Range Operating. Posted on Feb 19, AM. Page content loaded.
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I've had good luck with the Sony's but some of the lacie electron 19 blue iii say that some of the colors are out of focus or something similar to that, it's late and I can't remember the exact phrasing. I chalk it up to buying it off Priceline but it it's common with all Sony's I'll take that into consideration. By continuing to use this website, you agree to their use. October 21, PM. I have a lacie blue electron III 19".
Header Brand. Product Line. LaCie Electron.
These entry level cameras should be easy to use, offer good image quality and easily connect with a smartphone for sharing. Submit a News Tip! Reading mode: Light Dark. Once the monitor is perfectly adjusted, the blue eye generates a ColorSyncT profile that can be used in virtually any video, animation or content development application. lacie electron 19 blue iii
Using the blue eye's Reference and Target capabilities, workgroups can match colour across multiple monitors to ensure consistency as projects move from creative workstation to workstation. The monitor was fully calibrated already lacie electron 19 blue iii we selected the appropriate ColorSync profile electron19b for color synchronization. Then, we adjusted the screen to our favorite resolution x at 75Hz to complete the setup.
The unit looks great in an original way without having had to resort to copying the iMac or the G4. It has its own style with the dark blue color characteristic of LaCie products.
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Queenclaw is the female goddess of house cats in the Tortallan Universe. It is not known who her male counterpart is.
In 450 HE, Veralidaine Sarrasri called upon the Badger god to heal the cat called Scrap in Dunlath. Evidently, the god passed this information onto the cat goddess, Queenclaw, who healed Scrap and brought her back to life. She also informed Daine that she couldn't ask for her animal friends to be resurrected all the time, as the gods were not at the girl's beck and call, but that this would be a showing of good faith. She has a silky, cruel voice, and is very commanding.
In 452 HE, Queenclaw met Daine in person when the girl was brought to the Divine Realms in order to be saved from the immortals known as Skinners. Queenclaw told Daine more about Sarra Beneksri, who was now the minor goddess known as the Green Lady. It seemed Queenclaw and Sarra were friends.
She appears in Wolf-Speaker and The Realms of the Gods.
See Also


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scoring my way through to winning the wager of a sushi meal. from the exterior, i would never have known this was a eatery until my friend highly recommended. everything about this place is authentic – the decor to the service and the food. we ordered a sushi set platter, suonomono, dungeness crab california roll and tempura udon. what i had today were one of the finest and freshest nigiris ever tasted
Tag Archives: #californiaroll
day 1348 – sushi chefs
just a mellow sunday planning our itinerary along with making california rolls, wakame sushi along with miso soup for dinner. second try at making homemade sushi is much better than the first because we learned from our amateur mistakes. it also helps when we have the proper rolling utensils. note to self, this serving size is way too much for two and can probably serve four
day 1188 – sushi fix
after being out of town for four days surviving mainly on bread components, i was massively craving sushi and homecooking. i am just happy to be back in my regular routine doing mundane things, eating sushi, seeing my family and of course spending time with mo. just as he thought i only shopped for myself, i surprised him with a souvenir from portland outlet. it was a rough october with unproportional low ups to downs ratio; but more importantly i survived and look forward to a november to remember
day 1165 – diy sushi
our thanksgiving longweekend started off adventurous. besides my coaching duties, much of our day was spent venturing at tsawwassen mills, shopping and trying to be iron chefs. did my share of window shopping at the new outlet in the morning; the lineup and hype hasn't decreased one bit. night time was spent in the kitchen with our best attempt to make sushi. our final product looked oddly shaped and very unproportional, but it tasted a lot better than it looked


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Daniel Andersson
Thom Vink
Essi Kausalainen
Cia Rinne
Magnus Bartas and Hyun-jin Kwak
Magdalena Dziurlikowska
Kajsa Dahlberg
Tatyana Ahmetgalieva
Elena Gubanova and Ivan Govorkov
Alexander Gurko
Ana García-Pineda
Job Ramos
Ignacio Uriarte
Giulio Frigo
Mauro Vignando
Magdalena Malm
Elena Kolovskaya
Martí Manen
Milovan Farronato
The Aboa Vetus & Ars Nova Museum and the Matti Koivurinta Foundation that maintains it started organiizing the Turku Biennial exhibition regularlly in 2003. In 2011 all together 19 artists from around Europe and Russia are participating, chosen by an international group of six curators. The exhibition at hand has a more international character than ever before. It also continues its history as a profound presenter of Finnish, European and Russian contemporary art. The theme 'Patterns of the mind' reaches for thoughts and their winding paths in the human mind. It invites artists to explore thoughts, ideas or reflections, that can be current or everlasting and constant.
Turku Biennial 2011 is an international exhibition of contemporary art bringing together artists from five different countries. The theme of the exhibition is "Patterns of the Mind". Nineteen artists have been invited to take part in the exhibition. The Turku Biennial includes an Events Programme that brings together artists, researchers and art lovers.
The theme Patterns of the Mind theme reaches for thoughts and their winding paths in the human mind. It invites artists to deal with thoughts, ideas or reflections, that can be current and contemporary or everlasting and constant; from the mainstream of thoughts or hidden inside an individual. The theme provides keys to critical thought, works that take a stand, to sharp and discerning observations of the surrounding world. On the other hand the theme can be an intimate window to humanity.
The artists of the 2011 Turku Biennial have been chosen by six curators from five European countries. These experts of contemporary art were given the opportunity to reflect, what kind of artists would make meaningful works under the given theme. The invited curators are:
From Finland IC-98 (Visa Suonpää and Patrik Söderlund), an artist group based in Turku, which took part in the 2009 Turku Biennial and was selected as the winner.
From Sweden Magdalena Malm, director of Mobile Art Production in Stockholm
From Russia Elena Kolovskaya, director of the Pro Arte Foundation in St Petersburg
From Spain Martí Manen, independent curator based in Stockholm
From Italy Milovan Farronato, artistic director of Via Farini in Milan
As a result of the curators work nineteen artists have been invited to take part in the 2011 Turku Biennial. They will fill the two floors of the Ars Nova Museum with profound and challenging new works made specially for the exhibition. The artists are:
Selected by IC-98
Daniel Andersson (b. 1976, lives and works in Stockholm)
Thom Vink (b. 1965, lives and works in Turku and the Netherlands)
Essi Kausalainen (b. 1979, lives and works in Helsinki)
Cia Rinne (b. 1973, lives and works in Berlin)
Selected by Magdalena Malm
Magnus Bärtås and Hyun-jin Kwak (b. 1962 and 1974, live and work in Stockholm)
Magdalena Dziurlikowska (b. 1975, lives and works in Stockholm)
Kajsa Dahlberg, (b. 1973, lives and works in Malmö)
Selected by Elena Kolovskaya
Tatyana Ahmetgalieva (b. 1983, lives and works in St Petersburg)
Elena Gubanova and Ivan Govorkov (b. 1960 and 1949, live and work in St Petersburg)
Alexander Gurko (b. 1976, lives and works in Kassel)
Selected by Martí Manen
Ana García-Pineda (b. 1983, lives and works in Barcelona)
Rubén Grilo (b. 1981) lives and works in Barcelona and Amsterdam
Job Ramos (b. 1974) lives and works in Barcelona
Ignacio Uriarte (b. 1972, lives and works in Berlin)
Selected by Milovan Farronato
Giulio Frigo (b. 1984, lives and works in Milan)
Sissi (b. 1977, lives and works in Bologna)
Mauro Vignando (b. 1969, lives and works in Milan)
All the artists are introduced in the Turku Biennial 2011 publication, which also includes thematic essays written by the curators. The articles in the publication are written by Carl Abrahamsson, Milou Allerholm, Thomas Anderberg, David Armengol, Haizea Barcenilla, Laura Barreca, BBB Johannes Deimling, John Gayer, Vincenzo Latronico, Johanna Lehto-Vahtera, Maria Lind, Kathrin Meyer, Aaron Moulton, Alan Prohm, Giuseppe Signorin, Rebecka Thor, Olesya Turkina, Olaf Val, Elena Kolovskaya, Milovan Farronato, Martí Manen, Magdalena Malm and Patrik Söderlund. Graphic design by Pera Salminen.
Events Programme
The Turku Biennial includes an Events Programme that brings together artists, researchers and art lovers. The programme offers a wide range of perspectives for approaching the Turku Biennial, consisting of public lectures, performances and guided tours with selected guests. On Wednesday September 28th thematic exhibitions are examined in the seminar Does the Theme Matter?
Turku Biennial 2011 prize to Italy
The Milan-based artist Mauro Vignando is the recipient of the Turku Biennial 2011 prize. He was chosen to be the winner by Anu Liivak, the director of Kumu, the Art Museum of Estonia in Tallinn.
Media Information:
Pamela Andersson, Curator
tel. +358 207 181641
Selina Kiiskinen, Pr-Officer
tel. +358 207 181639
Aboa Vetus & Ars Nova
Itainen Rantakatu -Turku
Opening hours:
Mar 29–Sep 18: every day 11 am–7 pm
Sep 20–Dec 23: Tue–Sun 11 am–7 pm


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