As  the  new  year  approaches,  we  feel  ourselves  possessed  with  an  eager
desire  to  excel  the  preceding  one.  This  we  shall  do  by  increasing  the  effi-
ciency of  our  factories  and  using  every  means  at  our  disposal  to  bring  the
Heinz  products  to  a  still  higher  degree  of  perfection.  We  hope  you  will
accord  us  your  hearty  co-operation  and  incidentally  assure  us  that  in  1915
you  will  push  the  sale  of  the  unexcelled  57  varieties  to  the  best  of  your  ability.
As  a  favor,  we  should  like  to  hear  from  you  frequently,  with  sugges-
tions, ideas  and  friendly  criticisms.  Our  interests  are  closely  allied;  in
fact,  there  seems  to  be  sort  of  a  neighborly  feeling  between  us.  This
without  a  doubt  is  the  result  of  the  pleasant  relations  that  have  heretofore
existed,  and  which  we  shall  strive  with  unswerving  purpose  to  continue
unbroken.
With  many  good  wishes  for  a  successful  year  and  awaiting  your
further  commands,  we  remain,


Time  in  its  rapid  flight  has  brought  us  to  the  end  of  another  year.
We  pause  for  the  pleasure  of  greeting  our  many  good  customers  and  con-
gratulating the  nation  as  a  whole  upon  the  prosperity  attained.
In  our  review  of  the  business  accorded  us,  we  are  pleasantly  reminded
of  the  valued  favors  received  from  your  house.  We  extend  our  grateful
appreciation.  Prosperous  conditions  during  1914  seem  to  have  been  quite
prevalent  throughout  the  United  States.  Our  unremitting  efforts  to  please
those  who  favored  us  have  been  well  rewarded.  We  trust  that  you  with
our  other  friends  and  customers  have  received  a  generous  share  of  pros-
perity.
