This same newspaper representa
tive's optimistic view of the future,
when mail order houses will be ex
tinct, is enveloped in mist when he
observes the stores and others spread
ing their advertising on bill boards,
fair dinkeys, fakir folders and "Jim
mies," with a painful absence of any
advertising at all in the newspaper.
If the business interests of Monroe
will be consistent; if they will prac
tice, in any appreciable,degree, what
they preach and what they would
have others, in a position to do so,
preach for them, by spending their
money at home, or at least by giving
those engaged in the business here a
fair chance at it; if they will show
the proper enterprise by putting out
-attractlve-advertising- in the -city and
country that has a chance to attract
the attention of intelligent buyers, we
will find ourselves arriving some
where in our argument that it is
more economical and best in every
sense to spend our money at home I
than it is to send it to some distant
city where it has but few chances to I
ever return to us.-Monroe News
Star.
Borrowed Items.
Mrs. Richard McCall arrived last
week from McManor plantation to
make her home here for the future,
and has taken possession of. the
residence she has leased in Polymnia,
between Prytania and Coliseum
streets. Mrs. McCall, who was for
merly Miss Gertrude Vanderweyde,
has mahy frienids here who -are de
lighted to welcome her to her old
home. She will have with her this
winter Miss Imogene Stone and Mrs.
Gertrude Roberts Smith.-Picayune.
