There are various ways of adver
tising, but there is but one proper way,
and that is through the medium of the
newspaper columns. No other way is
so effective or so beneficial iu its re
sults. The following from an exchange
is literally true aud worthy of consid
eration by business men: You may
disfigure barns, fences, rocks along the
country, waste your money ou so-called
business charts, and all that sort of
thing and vainly imagine you are ad
vertising. But you are not: the news
paper that every day visits hundreds
of homes, and is looked upon by its
readers as a reliable friend aud advisor
is a medium through which the
wide awake business man will speak to
the people. Quack advertising, the
kind you bite at when a stranger comes
around with a great " scheme," is like
quack medicine the less you take of
it the better. The man who appreci
ates the value of newspaper advertising
and has business instinct enough to
know that other methods are spurious,
is the man who meets with success.
Advertise your business iu the local
paper aud it will pay you.
When you want a barrel of good flour,
r0 to Edwards'.
A New Thing in Ice Cream Freezers.
Atttentiou is called to the advertise
ment of the Jack Frost Freezer Com
pany, published in this paper. Every
family aud ice cream dealer should
have a Jack Frost freezer if the ma
chine is what the manufacturers claim
for it aud they sell it under guarantee.
