the farmer, who raised them. The
nails are sorted at the factory, and
(lie ow ner gets paid for doing it. Why
not sort farm produce on the farm —
and get paid for it?
Did you ever stop to consider that
any consumer does his first "consum
ing" with his eyes? If the thing looks
good, it stimulates a desire. On the
impulse stimulated hv that desire the
thing is bought, the need of it Is con
sidered later. If it does not quite fill
a need, the memory of Its fine ap
pearance will go a long way toward
making one forget any possible dis
appointment in quality.
That is just a little of the psychol
ogy of selling; something it will pay
the farmer well to learn and to keep
in mind.
The Windham County Farm bureau
realizes the need of improvement in
market conditions. Plans are being
completed for having those interested
pack farm produce according to spec
ifications furnished by the farm bu
reau. Such produce may he labeled,
with labels furnished by the farm bu
reau. "Packed under supervision of
the Windham County Farmers’ Asso
ciation," or similar wording. This
seems the simplest and most practical
way of starting the standardizing of
Windham county farm produce.
