Share a Coke is a multi-national marketing campaign in for Coca - Cola. It debrands the traditional Coke logo, replacing "Coca - Cola '' from one side of a bottle with the phrase "Share a Coke with '' followed by a person 's name. The campaign, which uses a list containing 250 of the country 's most popular names (generic nicknames and titles are also used in some cases), aims to have people go out and find a bottle with their name on it, then share it with their friends. The campaign began in Australia in 2011.
when did they start putting names on coke bottles
2011