On September 4, 2012, Drake was seen filming the music video for the song which was being directed by Director X. The music video was released on February 10, 2013. The video features an all - white dressed Drake standing in the back of a white Bentley convertible, during a blizzard. In other scenes, he works retail in a Shoppers Drug Mart drugstore, flies a plane into his native Toronto and dances around in a club. Drake 's mother, Sandi, and producers Boi - 1da and Noah "40 '' Shebib also have cameos in the video. At the end it displays Drake and his friends partying at a villa.
who is in drake started from the bottom video
Drake 's mother, Sandi Boi - 1da Noah "40 '' Shebib Drake and his friends