The new business strategy aims at developing VBRO into a universal bank with a more balanced product mix and a reduction of the comparatively high percentage of mortgage loans in foreign currencies. It is planned to reduce VBRO's dependence on funding by its shareholders and improve the loan-to-deposit ratio.
Active sur le marché roumain, la banque se concentre grandement sur les crédits hypothéqués pour la clientèle de détail et les petites entreprises, essentiellement libellés en devises étrangères.