Here is a news article: CLOSE The U.S. Surgeon General issues a report today warning Americans to protect their skin from outdoor and indoor UV light, as skin cancer cases are on the rise. 
  
 In this April 2, 2014 file photo, Teresa Lynch, owner of Dynamic Tanning in DeKalb, Ill., wipes down a tanning bed. T (Photo: Monica Maschak, AP file) 
  
 Those of you tanning or burning your skin this summer should stop — seek the shade, wear a hat and some sunscreen and, whatever you do, stay out of indoor tanning salons. It's a familiar skin-cancer prevention message, but it's coming from a new source: the office of the U.S. Surgeon General. 
  
 The call to action from acting Surgeon General Boris Lushniak, released Tuesday, says that skin cancer is a "major public health problem" and that too much exposure to indoor and outdoor ultraviolet light is a major cause. It comes just two months after the Food and Drug Administration announced it will soon require labels on tanning beds and lamps warning against use by anyone younger than 18. 
  
 But more action is needed, because skin cancers in the United States, unlike many other cancers, continue to rise, the new report says. Nearly 5 million people in the United States are treated for skin cancer each year, at a cost of $8.1 billion, the report says. About 63,000 cases are the most serious kind, melanoma, and about 6,000 of those cases are directly linked to indoor tanning, the report says. 
  
 The report says ultraviolet radiation exposure from indoor tanning is "completely avoidable." 
  
 In an interview, Lushniak, who is a dermatologist, said it is time for additional states to join the several that have banned indoor tanning by minors and the 44 with some kind of restrictions. 
  
 TIPS: Preventing skin cancer 
  
 MORE: Best and worst sunscreens for summer 
  
 The report also calls for individuals — of all skin colors — to follow the usual advice for minimizing sun exposure, including using sunscreen, hats, sunglasses and shade. It also says everyone from schools to businesses to urban planners have roles to play in providing shady spaces and making it easier for people to protect themselves. 
  
 The report does not say we should all live in caves. "Enjoy the great outdoors," Lushniak says, "but take steps to protect your skin." 
  
 There's some evidence some people are listening to some of the warnings: Indoor tanning use by teens dropped in recent years, according to the Centers for Disease Control and Prevention. The CDC says 12.8% of teens younger than 18 admitted to indoor tanning in 2013, down from 15.6% in 2009. 
  
 The World Health Organization called indoor tanning devices cancer-causing in 2009. 
  
 The report "is a major step forward in the fight against the epidemic of skin cancer, but the value of this step will be measured in the follow-up," says Tim Turnham, executive director of the Melanoma Research Foundation. The foundation was among several health groups, including the American Academy of Dermatology and the American Cancer Society, praising the report. 
  
 SUNSCREEN: Consumer Reports warns against spray-ons for kids 
  
 An industry group, the Indoor Tanning Association, said in a statement that tanning critics "always exaggerate the risks of exposure to ultraviolet light in order to get the attention of the public, the media and the government." The group says ultraviolet radiation from a sunbed is no worse than that from the sun and that both are healthful in moderation, as long as skin doesn't get burned – ideas Lushniak disputed in a press conference to release the report. 
  
 "Tanned skin is damaged skin," he said. 
  
 The industry group also has said that use by teens should be up to parents, not government. 
  
 Read or Share this story: http://usat.ly/1mXbWKN ||||| News 
  
 Surgeon General issues call to action to prevent skin cancer 
  
 Skin cancer rates rising: most cases are preventable 
  
 Skin cancer, the most commonly diagnosed cancer in the United States, is a major public health problem that requires immediate action, according to a new Call to Action released today by the U.S. Surgeon General. 
  
 Even though most skin cancers can be prevented, rates of skin cancer, including melanoma, are increasing in the United States. Nearly 5 million people in the U.S. are treated for skin cancer every year, at an average annual cost of $8.1 billion. It is also one of the most common types of cancer among U.S. teens and young adults. 
  
 A key message in today’s report is that although people with lighter skin are at higher risk, anyone can get skin cancer—and it can be disfiguring, even deadly. Over the last three decades, the number of Americans who have had skin cancer is estimated to be higher than the number for all other cancers combined. 
  
 “While many other cancers, such as lung cancer, are decreasing, rates of melanoma -- the deadliest form of skin cancer -- are increasing,” said Assistant Secretary for Health Howard K. Koh, M.D., M.P.H. “As a skin oncologist who worked in this field for many years, I have cared for both the young and old with skin cancers. Almost all of these cancers were caused by unnecessary ultraviolet radiation exposure, usually from excessive time in the sun or from the use of indoor tanning devices.” 
  
 Melanoma is the deadliest form of skin cancer. Each year, more than 63,000 new cases are diagnosed in the U.S. and nearly 9,000 people die from this disease. Rates of melanoma increased more than 200 percent from 1973 to 2011. Melanoma is also one of the most common types of cancer among U.S. teens and young adults. 
  
 According to research cited in the Call to Action, more than 400,000 cases of skin cancer, about 6,000 of which are melanomas, are estimated to be related to indoor tanning in the U.S. each year. Currently, as many as 44 states plus the District of Columbia have some type of law or regulation related to indoor tanning, but nearly one out of every three white women aged 16 to 25 years engages in indoor tanning each year. 
  
 “Tanned skin is damaged skin, and we need to shatter the myth that tanned skin is a sign of health,” said Acting Surgeon General Boris D. Lushniak, M.D., M.P.H. “When people tan or get sunburned, they increase their risk of getting skin cancer later in life.” 
  
 The Surgeon General’s Call to Action helps to educate consumers by providing everyday steps they can take to lead healthy and active lives while being outdoors. These steps include wearing protective gear (such as a hat, sunglasses, and other protective clothing) and seeking shade along with the use of a broad-spectrum sunscreen with a sun protection factor (SPF) of 15 or higher to protect any exposed skin, especially during midday hours. 
  
 “We want all Americans to lead healthy, active lives,” Dr. Lushniak said, “We all need to take an active role to prevent skin cancer by protecting our skin while being outdoors and avoiding intentional sun exposure and indoor tanning.” 
  
 The report calls on all sectors of Americans society, including the business, health care, education, government and nonprofit sectors, as well as families and individuals, to do more. Examples include communities providing shade in outdoor settings, health care providers counseling patients on the importance of using sun protection, and educational institutions discouraging indoor tanning. 
  
 Read the Call to Action to learn how to prevent skin cancer at www.surgeongeneral.gov. 
  
 # # # 
  
 Follow the Surgeon General on Twitter: @Surgeon_General 
  
 Join the conversation: #SGSunSafe 
  
  
  
 ### 
  
 Note: All HHS press releases, fact sheets and other news materials are available at http://www.hhs.gov/news. 
  
 Like HHS on Facebook , follow HHS on Twitter @HHSgov , and sign up for HHS Email Updates. |||||
A summary of this is?
– Your doctor, your mom, and your shade-obsessed friends have probably all told you already about the dangers of suntanning—and now the surgeon general is jumping on the anti-bronzing bandwagon for the first time. Boris Lushniak today called skin cancer a “major public health problem,” and pointed a finger at outdoor and indoor UV light, reports USA Today. His warning cites rising skin-cancer numbers as the push behind the official warning: The report says that nearly 5 million Americans are treated for the disease annually to the tune of $8.1 billion. That includes 63,000 new cases each year and 9,000 yearly deaths, reports the Washington Post. What's more, melanoma cases are increasing as other types of cancer are decreasing. The statement posted on the Department of Health and Human Services website implores people to take the usual precautions in the sun—including wearing sunglasses, a high-SPF lotion, and other protective gear—but Lushniak, a dermatologist, also places special emphasis on “completely avoidable” ultraviolet radiation exposure from indoor tanning beds and booths. The FDA piggybacked on Lushniak’s comments with its own official take today, reminding the public about its mandate for sunlamp labels “stating that they should not be used on anyone younger than 18 years.” The Indoor Tanning Association says in a statement that UV light from both the sun and sunlamps is “healthful in moderation,” as USA Today puts it, a claim that Lushniak disputes. “Tanned skin is damaged skin,” he says in the HHS statement. “We need to shatter the myth that tanned skin is a sign of health.”
Här är en nyhetsartikel: NÄRMA USA Kirurg General utfärdar idag en rapport där amerikaner uppmanas att skydda sin hud mot UV-ljus utomhus och inomhus, eftersom hudcancerfallen är på uppgång. I denna 2 april 2014 filfoto, Teresa Lynch, ägare av Dynamic Tanning i DeKalb, Ill., torkar ner en solsäng. T (Foto: Monica Maschak, AP-fil) De av er som garvar eller bränner din hud i sommar bör sluta — söka skugga, bära en hatt och lite solskydd och, vad du än gör, hålla dig borta från inomhus solsalonger. Det är ett välbekant meddelande om förebyggande av hudcancer, men det kommer från en ny källa: USA:s kontor. Kirurggeneral. Uppmaningen till handling från tillförordnade kirurggeneralen Boris Lushniak, släppt tisdag, säger att hudcancer är ett "stort folkhälsoproblem" och att för mycket exponering för inomhus- och utomhus ultraviolett ljus är en stor orsak. Det kommer bara två månader efter Food and Drug Administration meddelade att det snart kommer att kräva etiketter på solsängar och lampor varning för användning av någon yngre än 18. Men det krävs mer handling, eftersom hudcancer i USA, till skillnad från många andra cancerformer, fortsätter att öka, sägs det i den nya rapporten. Nästan 5 miljoner människor i USA behandlas för hudcancer varje år, till en kostnad av 8,1 miljarder dollar, sägs det i rapporten. Omkring 63.000 fall är de allvarligaste, melanom, och omkring 6.000 av dessa fall är direkt kopplade till inomhussolning, sägs det i rapporten. Rapporten säger att ultraviolett strålning från inomhussol är "helt påverkbar". I en intervju sade Lushniak, som är hudläkare, att det är dags för ytterligare stater att ansluta sig till de flera som har förbjudit inomhussolning av minderåriga och de 44 med någon form av restriktioner. TIPS: Förhindra hudcancer MER: Bästa och värsta solskyddsmedel för sommaren Rapporten uppmanar också individer - av alla hudfärger - att följa de vanliga råden för att minimera solexponering, inklusive att använda solskydd, hattar, solglasögon och skugga. Det står också att alla från skolor till företag till stadsplanerare har roller att spela när det gäller att tillhandahålla skumma utrymmen och göra det lättare för människor att skydda sig själva. I betänkandet står det inte att vi alla ska bo i grottor. "Njut av det fantastiska utomhus", säger Lushniak, "men vidta åtgärder för att skydda din hud." Det finns bevis för att vissa människor lyssnar på några av varningarna: Inomhus garvning användning av tonåringar minskat under de senaste åren, enligt Centers for Disease Control and Prevention. CDC säger 12,8 % av tonåringar yngre än 18 år som upptogs vid inomhussolning 2013, en minskning från 15,6 % 2009. Världshälsoorganisationen kallade inomhusgarvningsanordningar cancerframkallande 2009. Rapporten "är ett stort steg framåt i kampen mot hudcancerepidemin, men värdet av detta steg kommer att mätas i uppföljningen", säger Tim Turnham, verkställande direktör för Melanoma Research Foundation. Stiftelsen fanns bland flera hälsogrupper, bland annat American Academy of Dermatology och American Cancer Society, och prisade rapporten. SUNSCREEN: Consumer Reports varnar för spray-ons för barn En branschgrupp, Indoor Tanning Association, sade i ett uttalande att garvning kritiker "alltid överdriver riskerna för exponering för ultraviolett ljus för att få uppmärksamhet från allmänheten, media och regeringen." Gruppen säger att ultraviolett strålning från en solsäng inte är värre än den från solen och att båda är sunda med måtta, så länge huden inte blir bränd – idéer som Lushniak bestrider i en presskonferens för att släppa rapporten. "Annad hud är skadad hud", sa han. Branschgruppen har också sagt att tonåringars användning bör vara föräldrarnas, inte statens. Läs eller dela denna historia: http://usat.ly/1mXbWKN ^^ News Kirurg Allmänna frågor uppmanar till åtgärder för att förhindra hudcancer Hudcancer ökar: de flesta fall är förebyggande hudcancer, den mest diagnosticerade cancern i USA, är ett stort folkhälsoproblem som kräver omedelbara åtgärder, enligt en ny Call to Action som släpps idag av USA. Kirurggeneral. Även om de flesta hudcancerformer kan förebyggas, ökar antalet hudcancerfall, däribland melanom, i USA. Nästan 5 miljoner människor i USA behandlas för hudcancer varje år, till en genomsnittlig årlig kostnad på 8,1 miljarder dollar. Det är också en av de vanligaste cancertyperna bland amerikanska tonåringar och unga vuxna. Ett viktigt budskap i dagens rapport är att även om människor med ljusare hud löper högre risk, kan vem som helst få hudcancer – och det kan vara vanställande, till och med dödlig. Under de senaste tre decennierna beräknas antalet amerikaner som har haft hudcancer vara högre än antalet för alla andra cancerformer tillsammans. “Medan många andra cancerformer, såsom lungcancer, minskar, frekvensen av melanom -- den dödligaste formen av hudcancer -- ökar,” sade biträdande hälsominister Howard K. Koh, M.D., M.P.H. – Som hudonkolog som arbetat på detta område i många år har jag vårdat både unga och gamla med hudcancer. Nästan alla dessa cancerformer orsakades av onödig ultraviolett strålning, oftast från överdriven tid i solen eller från användning av inomhussolningsanordningar. Melanom är den dödligaste formen av hudcancer. Varje år diagnostiseras mer än 63.000 nya fall i USA, och närmare 9.000 människor dör av denna sjukdom. Andelen melanom ökade med mer än 200 procent från 1973 till 2011. Melanom är också en av de vanligaste cancertyperna bland amerikanska tonåringar och unga vuxna. Enligt forskning som citeras i Call to Action beräknas mer än 400 000 fall av hudcancer, av vilka omkring 6.000 är melanom, vara relaterade till inomhussolning i USA varje år. För närvarande, så många som 44 stater plus District of Columbia har någon typ av lag eller reglering som rör inomhussolning, men nästan en av tre vita kvinnor i åldern 16 till 25 år ägnar sig åt inomhussolning varje år. “Tankad hud är skadad hud, och vi måste krossa myten om att solbränd hud är ett tecken på hälsa,” sade tillförordnad kirurg general Boris D. Lushniak, M.D., M.P.H. ”När människor solar eller blir solbrända ökar de risken för att få hudcancer senare i livet.” Kirurgen General’s Call to Action hjälper till att utbilda konsumenterna genom att ge vardagliga åtgärder de kan vidta för att leva ett hälsosamt och aktivt liv medan de är utomhus. Dessa steg inkluderar användning av skyddsutrustning (såsom en hatt, solglasögon och andra skyddande kläder) och söka skugga tillsammans med användning av ett bredspektrum solskydd med en solskyddsfaktor (SPF) på 15 eller högre för att skydda exponerad hud, särskilt under middagstid. “Vi vill att alla amerikaner ska leva friska, aktiva liv,” Dr Lushniak sade, “Vi måste alla ta en aktiv roll för att förhindra hudcancer genom att skydda vår hud samtidigt som vi är utomhus och undvika avsiktlig solexponering och inomhus garvning.” Rapporten uppmanar alla sektorer i det amerikanska samhället, inklusive näringslivet, hälsovård, utbildning, statliga och ideella sektorer, samt familjer och individer, att göra mer. Exempel är samhällen som erbjuder skugga i utomhusmiljöer, vårdgivare som ger råd till patienter om vikten av att använda solskydd, och utbildningsinstitutioner som avskräcker inomhussol. Läs uppmaningen till handling för att lära sig hur man förebygger hudcancer på www.kirurggeneral.gov. # # # Följ kirurgen General på Twitter: @Surgeon_General Gå med i samtalet: #SGSunSafe â € ¢ Obs: Alla HHS pressmeddelanden, faktablad och annat nyhetsmaterial finns på http://www.hhs.gov/news. Liksom HHS på Facebook, följ HHS på Twitter @HHSgov, och registrera dig för HHS e-postuppdateringar. En sammanfattning av detta är?
Here is a news article: NEAR THE U.S. Surgeon General today issues a report urging Americans to protect their skin against UV light outdoors and indoors, as skin cancer cases are on the rise. In this April 2, 2014 file photo, Teresa Lynch, owner of Dynamic Tanning in DeKalb, Ill., dries down a sunbed. T (Photo: Monica Maschak, AP file) Those of you who tan or burn your skin this summer should stop — seek shade, wear a hat and a little sunscreen and, whatever you do, stay away from indoor sun salons. It's a familiar message about the prevention of skin cancer, but it comes from a new source: the U.S. office. Surgeon General. The call to action from acting surgeon general Boris Lushniak, released Tuesday, says skin cancer is a "great public health problem" and that too much exposure to indoor and outdoor ultraviolet light is a major cause. It comes just two months after the Food and Drug Administration announced that it will soon require labels on sunbeds and lights warning for use by someone younger than 18. However, more action is needed, as skin cancer in the United States, unlike many other cancers, continues to increase, says the new report. Nearly 5 million people in the United States are treated for skin cancer each year, at a cost of $8.1 billion, says the report. About 63,000 cases are the most serious, melanoma, and about 6,000 of these cases are directly linked to indoor sunning, says the report. The report says that ultraviolet radiation from indoor sun is "completely avoidable". In an interview, Lushniak, who is a dermatologist, said it is time for additional states to join the several who have banned indoor sunning of minors and the 44 with some kind of restrictions. TIPS: Prevent skin cancer MORE: Best and worst sunscreen for summer The report also urges individuals - of all skin colors - to follow the usual advice to minimize sun exposure, including using sunscreen, hats, sunglasses and shade. It also says that everyone from schools to businesses to city planners has roles to play in providing shady spaces and making it easier for people to protect themselves. The report does not say that we should all live in caves. "Enjoy the amazing outdoors," says Lushniak, "but take steps to protect your skin." There is evidence that some people are listening to some of the warnings: Indoor tanning use of teenagers decreased in recent years, according to the Centers for Disease Control and Prevention. The CDC says 12.8% of teenagers under the age of 18 who were admitted during indoor sunning in 2013, down from 15.6% in 2009. The World Health Organization called indoor tanning devices carcinogenic in 2009. The report "is a major step forward in the fight against the skin cancer epidemic, but the value of this step will be measured in the follow-up," said Tim Turnham, Managing Director of the Melanoma Research Foundation. The foundation included several health groups, including the American Academy of Dermatology and the American Cancer Society, praising the report. SUNSCRREEN: Consumer Reports warns of spray-ons for children An industry group, the Indoor Tanning Association, said in a statement that tanning critics "always exaggerate the risks of exposure to ultraviolet light to get attention from the public, media and government." The group says ultraviolet radiation from a sunbed is no worse than that from the sun and that both are healthy in moderation, as long as the skin is not burned – ideas that Lushniak contests in a press conference to release the report. "Another skin is damaged skin," he said. The industry group has also said that teenagers' use should be that of parents, not the state. Read or share this story: http://usat.ly/1mXbWKN  News Surgeon General issues call for action to prevent skin cancer Skin cancer is increasing: most cases are preventive skin cancer, the most diagnosed cancer in the United States, is a major public health problem requiring immediate action, according to a new Call to Action released today by the United States. Surgeon General. Although most skin cancers can be prevented, the number of skin cancers, including melanoma, is increasing in the United States. Nearly 5 million people in the United States are treated for skin cancer each year, at an average annual cost of $8.1 billion. It is also one of the most common cancer types among American teenagers and young adults. An important message in today's report is that even if people with lighter skin are at higher risk, anyone can get skin cancer – and it can be disfigured, even fatal. Over the past three decades, the number of Americans who have had skin cancer is estimated to be higher than the number of all other cancers combined. “While many other cancers, such as lung cancer, are decreasing, the frequency of melanoma -- the deadliest form of skin cancer -- is increasing,” said Deputy Minister of Health Howard K. Koh, M.D., M.P.H. “As a skin oncologist who has worked in this area for many years, I have cared for both young and old with skin cancer. Almost all of these cancers were caused by unnecessary ultraviolet radiation, usually from excessive time in the sun or from the use of indoor sunning devices. Melanoma is the deadliest form of skin cancer. Each year more than 63,000 new cases are diagnosed in the United States, and nearly 9,000 people die of this disease. The proportion of melanoma increased by more than 200 per cent from 1973 to 2011. Melanoma is also one of the most common cancer types among American teenagers and young adults. According to research quoted in Call to Action, more than 400,000 cases of skin cancer, some 6,000 of which are melanoma, are estimated to be related to indoor sunning in the United States each year. Currently, as many as 44 states plus the District of Columbia have some type of law or regulation related to indoor sunning, but nearly one in three white women aged 16 to 25 are engaged in indoor sunning every year. “Thought skin is damaged skin, and we must crush the myth that sunburned skin is a sign of health,” said acting surgeon General Boris D. Lushniak, M.D., M.P.H. “When people sunbathe or become tanned, they increase the risk of skin cancer later in life.” The surgeon General’s Call to Action helps educate consumers by providing everyday measures they can take to live a healthy and active life while outdoors. These steps include the use of protective equipment (such as a hat, sunglasses and other protective clothing) and seek shade along with the use of a broad spectrum sunscreen with a sun protection factor (SPF) of 15 or higher to protect exposed skin, especially during midday. “We want all Americans to live healthy, active lives,” Dr. Lushniak said, “We all need to take an active role in preventing skin cancer by protecting our skin while we are outdoors and avoiding deliberate sun exposure and indoor tanning.” The report urges all sectors of American society, including business, health care, education, government and nonprofit sectors, as well as families and individuals, to do more. Examples include communities offering shade in outdoor environments, caregivers advising patients on the importance of using sunscreen, and educational institutions deterring indoor sun. Read the call for action to learn how to prevent skin cancer at www.surgeongeneral.gov. Follow surgeon General on Twitter: @Surgeon_General Join the call: #SGSunSafe  Note: All HHS press releases, fact sheets and other news material are available at http://www.hhs.gov/news. Like HHS on Facebook, follow HHS on Twitter @HHSgov, and sign up for HHS email updates. A summary of this is?
– Din läkare, din mamma, och dina skugga besatta vänner har förmodligen alla redan berättat för dig om farorna med solning – och nu är kirurg generalen hoppa på anti-bronzing bandwagon för första gången. Boris Lushniak kallade idag hudcancer för ett ”stort folkhälsoproblem”, och pekade finger mot utomhus och inomhus UV-ljus, rapporterar USA Today. Hans varning nämner stigande antal hudcancer som en knuff bakom den officiella varningen: Rapporten säger att nästan 5 miljoner amerikaner behandlas för sjukdomen årligen till ett belopp av 8,1 miljarder dollar. Detta inbegriper 63.000 nya fall varje år och 9.000 dödsfall per år, uppger Washington Post. Dessutom ökar melanomfallen när andra typer av cancer minskar. Uttalandet som publiceras på Institutionen för hälsa och mänskliga tjänster webbplats uppmanar människor att vidta de vanliga försiktighetsåtgärder i solen-inklusive bära solglasögon, en hög-SPF lotion, och andra skyddsutrustning-men Lushniak, en dermatolog, lägger också särskild vikt vid "helt påvisbar" ultraviolett strålning exponering från inomhus solstolar och bås. FDA grisigbacked på Lushniak kommentarer med sin egen officiella ta idag, påminna allmänheten om sitt mandat för sollampa etiketter “som säger att de inte bör användas på någon yngre än 18 år.” Inomhus garvning Association säger i ett uttalande att UV-ljus från både solen och sollampor är “hälsosam i måttlighet”, som USA Idag uttrycker det, ett påstående att Lushniak dispyter. ”Annad hud är skadad hud”, säger han i HHS-rapporten. ”Vi måste krossa myten att solbränd hud är ett hälsotecken.”
“Your doctor, your mother, and your shadow possessed friends have probably all already told you about the dangers of sunbathing – and now surgeon general is jumping on the anti-bronzing bandwagon for the first time. Boris Lushniak today called skin cancer a “major public health problem”, pointing finger at outdoor and indoor UV light, reports USA Today. His warning mentions rising number of skin cancers as a push behind the official warning: The report says that nearly 5 million Americans are being treated for the disease annually to an amount of $8.1 billion. This includes 63,000 new cases each year and 9,000 deaths a year, reports the Washington Post. In addition, melanoma cases increase as other types of cancer decrease. The statement published at the Department of Health and Human Services website calls on people to take the usual precautions in the sun-including wearing sunglasses, a high-SPF lotion, and other protective equipment-but Lushniak, a dermatologist, also places particular emphasis on "fully detectable" ultraviolet radiation exposure from indoor sun loungers and booths. FDA piggybacked on Lushniak comments with its own official take today, reminding the public of its mandate for solar lamp labels “which say they should not be used in any under 18 years of age.” Indoor tanning Association says in a statement that UV light from both the sun and solar lamps are “healthy in moderation”, as the United States today puts it, a claim that Lushniak disputes. “Another skin is damaged skin,” he says in the HHS report. “We must crush the myth that sunburned skin is a health sign.”