Investors have assigned a higher multiple to P&G stock due to its superior revenue growth, profitability, and better financial position, as discussed below. We compare a slew of factors, such as historical revenue growth, returns, and valuation, in an interactive dashboard analysis of Kimberly-Clark vs. Procter & Gamble: Which Stock Is A Better Bet? Given the challenging environment of high inflation, rising interest rates, a strengthening U.S. dollar, and the economy feared to go into recession, the volume growth for both Kimberly-Clark and P&G will likely be adversely impacted in 2023.