The company has doubled down on promotional activities to add subscribers in a highly competitive telecoms market where customers are cutting back on discretionary spending due to decades-high inflation. AT&T added 708,000 net new monthly bill paying wireless phone subscribers in the quarter, surpassing Factset estimates of 552,300 additions. (Reporting by Eva Mathews and Savyata Mishra in Bengaluru; Editing by Arun Koyyur) ((Eva.Mathews@thomsonreuters.com;)) The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.