While some consumer companies, such as Walmart (NYSE:WMT), had strong showings that pushed their share prices to all-time highs, others such as Dick’s Sporting Goods (NYSE:DKS) laid an egg, sending their stocks sharply lower. Executives spent a lot of time talking about the impact of inflation, declining spending on big ticket items, and in-store theft or shrink as it is known in the retail sector. The Swiss-based company is using global celebrities, such as tennis star Roger Federer and supermodel Gisele Bündchen, to market its sneakers and brand them as cool and trendy.