The inflation concerns that are weighing on the entire market affected Roku as well, but the shaky economy also has some direct effects on this company's business. I have doubled down on my Roku holdings in recent months, fully expecting a return to former highs over the next couple of years, and far more in the long run. I already mentioned the dramatic increase in sales and marketing expenses, and it's important to pair this move with that 73% boost to Roku's research and development costs.