Perhaps the challenging economic environment marked by supply chain issues and inflation isn't helping, but Bumble's financial results have sometimes been subpar. Further, Herd found a way to differentiate Bumble App from the pack by putting women in charge since only they can initiate conversations when matching with a member of the opposite sex. Still, Bumble's boost should only get stronger over time, especially if it can stabilize Badoo App and start growing paying users again on the platform on a year-over-year basis.