What happened Shares of Amazon (NASDAQ: AMZN) were falling today as investors responded to the disappointing financial results from Abercrombie & Fitch. In short, Amazon investors were already on edge about the retail industry, and Abercrombie's results proved that nearly every company is feeling the pinch of sky-high inflation, supply chain issues, and increasing freight costs. Amazon reported its latest financial results last month, with earnings falling below Wall Street's consensus estimate and revenue outlook below analysts' forecasts.