Retailers, including Walmart WMT.N, Target TGT.N and Best Buy BBY.N, also offered large discounts during the Prime Day week, competing with Amazon. U.S. shoppers have been waiting for the best possible deals and discounts as rising interest rates and food prices have led them to delay purchases of big-ticket items in recent months. To add more customers, Amazon has also partnered with travel booking site Priceline to offer discounts during the Prime Day as U.S. consumers prioritize experiences over non-essential spending.