A store that changed L.A.'s ways

When Ron Frank donated five boxes of mailers, photos and magazine ads to the Getty Research Institute's
archive in the late 1970s, he had no idea that his donation would become the foundation for a new museum.

The museum, which opened in 2003, is a testament to the power of mailers.

The museum's collection includes more than 1,000 pieces of mailers, which are the most