The Voice is a competition.
The Voice (U.S. TV series) . The winner is determined by television viewers voting by telephone , Internet , SMS text , and iTunes Store purchases of the audio-recorded artists ' vocal performances . They receive US$ 100,000 and a record deal with Universal Music Group for winning the competition . The winners of the twelve seasons have been : Javier Colon , Jermaine Paul , Cassadee Pope , Danielle Bradbery , Tessanne Chin , Josh Kaufman , Craig Wayne Boyd , Sawyer Fredericks , Jordan Smith , Alisan Porter , Sundance Head , and Chris Blue . They also compete to ensure that their act wins the competition , thus making them the winning coach .