Shinsegae is a department store.
Hyundai Department Store Group operates the Hyundai Department Store chain of department stores in South Korea . Lotte Department Store ( Korean : 롯데백화점 ) is a Korean retail company established in 1979 , and headquartered in Sogong-dong , Jung-gu , Seoul , South Korea . Shinsegae . Its flagship store in Centum City , Busan , is the world 's largest department store , surpassing Macy 's flagship Herald Square in New York City in 2009 . The main branch of Shinsegae is the oldest department store in Korea .