Emily Ratajkowski was on TV.
Emily Ratajkowski . She appeared in a Buick Super Bowl commercial during Super Bowl 50 . Ratajkowski began acting as a child in the San Diego area before she gained a recurring role on iCarly and later roles in major films . The U.S. television broadcast of the Super Bowl -- the championship game of the National Football League ( NFL ) -- features many high-profile television commercials , colloquially known as Super Bowl ads .