The present disclosure relates generally to telecommunication network operations, and more particularly to methods, computer-readable media, and apparatuses for training a prediction model and determining a predicted earning value of a new cell site in a time interval by applying geospatial features of the new cell site as inputs to the prediction model and obtaining the predicted earning value as an output, and to methods, computer-readable media, and apparatuses for identifying a second instance of a geospatial category within a candidate cell site and determining a predicted earning value of the candidate cell site in a time interval based upon at least a first earning value for at least a first instance of the geospatial category within at least one cell site and a scaling factor based upon a size of the at least the second instance and a size of the at least the first instance.

