<story><title>WeWork Gets a Visit from Financial Reality</title><url>https://www.bloomberg.com/opinion/articles/2019-01-08/wework-gets-a-visit-from-financial-reality</url></story><parent_chain><item><author>bartread</author><text>&amp;quot;The We Company&amp;quot;: somebody didn&amp;#x27;t check what that &lt;i&gt;sounds&lt;/i&gt; like when spoken in British English. Wait, what? A company that manufactures and or sells wee?!?? (Pee, to our American friends.) It&amp;#x27;s not as extreme as powergenitalia or expertsexchange but still something of a facepalm.</text></item><item><author>kgwgk</author><text>&lt;a href=&quot;https:&amp;#x2F;&amp;#x2F;www.bloomberg.com&amp;#x2F;opinion&amp;#x2F;articles&amp;#x2F;2019-01-08&amp;#x2F;wework-gets-less-money-shorter-name&quot; rel=&quot;nofollow&quot;&gt;https:&amp;#x2F;&amp;#x2F;www.bloomberg.com&amp;#x2F;opinion&amp;#x2F;articles&amp;#x2F;2019-01-08&amp;#x2F;wework...&lt;/a&gt;&lt;p&gt;&amp;quot;In addition to the corporate finance weirdness: “Going forward, the company will no longer be called WeWork but rather The We Company.” (“The switch is not a legal name change,” okay.) And: “Rather than just renting desks, the company aims to encompass all aspects of people’s lives, in both physical and digital worlds,” which is—and I have spent years writing about the financial and tech industries and do not say this lightly—the very worst corporate slogan I have ever heard.&lt;p&gt;Me: What does your company do?&lt;p&gt;We: We encompass all aspects of your life, in both physical and digital worlds.&lt;p&gt;Me: Wait that’s terrifying.&lt;p&gt;We: We’re like Facebook, only you also live here.&lt;p&gt;Me: Who did you say you are again?&lt;p&gt;We: We are We.&lt;p&gt;The new company will be divided into several main business units: WeWork, WeLive, WeGrow, WeHarvest and WeFeast, wait no only the first three of those are real, but I am looking forward to when they start a line of industrial-chic funeral homes, WeDie. (Free beer at the wake!) Seriously WeGrow (real!) is “a still evolving business that currently includes an elementary school and a coding academy.” And WeWhatever’s founders once (in 2009!) “mapped out plans for everything from WeSleep to WeSail to WeBank.” I can’t keep up with this.&amp;quot;</text></item></parent_chain><comment><author>JohnFen</author><text>&amp;gt; Pee, to our American friends&lt;p&gt;&amp;quot;Wee&amp;quot; also means &amp;quot;pee&amp;quot; in the US, as well as meaning &amp;quot;small&amp;quot;.</text></comment>
<story><title>WeWork Gets a Visit from Financial Reality</title><url>https://www.bloomberg.com/opinion/articles/2019-01-08/wework-gets-a-visit-from-financial-reality</url></story><parent_chain><item><author>bartread</author><text>&amp;quot;The We Company&amp;quot;: somebody didn&amp;#x27;t check what that &lt;i&gt;sounds&lt;/i&gt; like when spoken in British English. Wait, what? A company that manufactures and or sells wee?!?? (Pee, to our American friends.) It&amp;#x27;s not as extreme as powergenitalia or expertsexchange but still something of a facepalm.</text></item><item><author>kgwgk</author><text>&lt;a href=&quot;https:&amp;#x2F;&amp;#x2F;www.bloomberg.com&amp;#x2F;opinion&amp;#x2F;articles&amp;#x2F;2019-01-08&amp;#x2F;wework-gets-less-money-shorter-name&quot; rel=&quot;nofollow&quot;&gt;https:&amp;#x2F;&amp;#x2F;www.bloomberg.com&amp;#x2F;opinion&amp;#x2F;articles&amp;#x2F;2019-01-08&amp;#x2F;wework...&lt;/a&gt;&lt;p&gt;&amp;quot;In addition to the corporate finance weirdness: “Going forward, the company will no longer be called WeWork but rather The We Company.” (“The switch is not a legal name change,” okay.) And: “Rather than just renting desks, the company aims to encompass all aspects of people’s lives, in both physical and digital worlds,” which is—and I have spent years writing about the financial and tech industries and do not say this lightly—the very worst corporate slogan I have ever heard.&lt;p&gt;Me: What does your company do?&lt;p&gt;We: We encompass all aspects of your life, in both physical and digital worlds.&lt;p&gt;Me: Wait that’s terrifying.&lt;p&gt;We: We’re like Facebook, only you also live here.&lt;p&gt;Me: Who did you say you are again?&lt;p&gt;We: We are We.&lt;p&gt;The new company will be divided into several main business units: WeWork, WeLive, WeGrow, WeHarvest and WeFeast, wait no only the first three of those are real, but I am looking forward to when they start a line of industrial-chic funeral homes, WeDie. (Free beer at the wake!) Seriously WeGrow (real!) is “a still evolving business that currently includes an elementary school and a coding academy.” And WeWhatever’s founders once (in 2009!) “mapped out plans for everything from WeSleep to WeSail to WeBank.” I can’t keep up with this.&amp;quot;</text></item></parent_chain><comment><author>happycube</author><text>Nintendo got away with it...</text></comment>