<story><title>Intel’s palpable desperation on display with Rocket Lake</title><url>https://semiaccurate.com/2020/10/29/intels-palpable-desperation-on-display-with-rocket-lake/</url></story><parent_chain></parent_chain><comment><author>nxc18</author><text>Is there good coverage of how Intel became so uncompetitive? My instinct is to say this is just the natural result of the presence of MBAs who are trained to focus _exclusively_ on this quarter&amp;#x27;s results so ignore R&amp;amp;D investment and also shit on employees by doing gimmicks like hotdesking to pinch pennies.&lt;p&gt;I&amp;#x27;m willing to bet my intuition is wrong, especially given my extremely deep bias against MBAs and &amp;#x27;this quarter&amp;#x27; thinking. Any great sources on the full story?</text></comment>
<story><title>Intel’s palpable desperation on display with Rocket Lake</title><url>https://semiaccurate.com/2020/10/29/intels-palpable-desperation-on-display-with-rocket-lake/</url></story><parent_chain></parent_chain><comment><author>henriquez</author><text>My main question would be why Intel would even bother releasing Rocket Lake if, balancing between higher IPC and lower clocks, the performance would be _lower_ than the 10 series chips. So I disagree with the article that this will be an unqualified disaster. It&amp;#x27;s quite likely that they will be a little faster, at least core for core. But it also seems like these are notebook chips hacked into a desktop socket and limited to just 8 cores.&lt;p&gt;That means the best case scenario for Intel would be (barely) scraping back their &amp;quot;single threaded gaming performance&amp;quot; crown while completely giving up against the multi-threaded performance of AMD&amp;#x27;s higher core count Zen 3 chips. The only way Rocket Lake would make any sense in the market would be if these are priced less than $400 (probably a lot less), and so Intel&amp;#x27;s margins will be much lower on what is likely to be a much larger die with more transistors.&lt;p&gt;I don&amp;#x27;t think it&amp;#x27;s possible to call this anything other than a pure desperation move.</text></comment>