<story><title>Verisign will increase the .com price from $7.85 to $8.39</title><url>https://onlinedomain.com/2021/02/12/domain-name-news/verisign-will-increase-the-com-price-from-7-85-to-8-39/</url></story><parent_chain></parent_chain><comment><author>ted0</author><text>Only upvoting this for visibility.&lt;p&gt;This decision hurts the consumer&amp;#x2F;registrant in the end, making future registrations and renewal costs less accessible to a lot of markets.&lt;p&gt;For clarity, this $8.39 amount will become the wholesale cost to the registrar — we of course need to markup on top of that to cover our processing costs, overhead to offer great support, mitigate abuse, etc. Registrars do the heavy lifting in delivering the core user experience — we see none of this margin and the consumer does not see any incremental value from this hike by the registry.&lt;p&gt;Namecheap stands against removing price caps and allowing these incremental price hikes that only hurt the consumer.&lt;p&gt;-Ted from Namecheap</text></comment>
<story><title>Verisign will increase the .com price from $7.85 to $8.39</title><url>https://onlinedomain.com/2021/02/12/domain-name-news/verisign-will-increase-the-com-price-from-7-85-to-8-39/</url></story><parent_chain></parent_chain><comment><author>tryptophan</author><text>Please note that Verisign has a profit margin of 50%. Ie, 50% of their revenue becomes pure profit.&lt;p&gt;This is an insane level. Apple is at 23%. Facebook at 35%. Profit margins that high only come from rent seeking backed by the full force of the law.</text></comment>