<story><title>Most software companies ignore user behavior</title><url>https://www.reifyworks.com/writing/2019-08-26-a-most-software-companies</url></story><parent_chain></parent_chain><comment><author>gumby</author><text>Not just software developers.  I was working on a medical device and visited doctors&amp;#x27; offices to see how and where they stored their medication (e.g. for how could we make our dispenser more prominent without getting in the way?).  We also filmed our investigators holding various prototype devices to see how they picked them up, how they were balanced, how they felt in small and large hands etc.&lt;p&gt;Universally we were told that nobody had ever asked them anything like that before.</text></comment>
<story><title>Most software companies ignore user behavior</title><url>https://www.reifyworks.com/writing/2019-08-26-a-most-software-companies</url></story><parent_chain></parent_chain><comment><author>hinkley</author><text>Most software developers ignore user behavior.&lt;p&gt;It was a bit of a shock for me to figure out that much of my early success in software boiled down to a few things I was doing that nobody else was, and one of those was watching other people work and doing something - anything - more with that information than simply writing it down or complaining about it. Most of those people have been coworkers, not even customers.</text></comment>