<story><title>Launching a product in just 3652 days</title><url>https://medium.com/@benediktdeicke/launching-a-product-in-just-3652-days-4d4e74e2dcd5</url></story><parent_chain></parent_chain><comment><author>steveridout</author><text>Thanks for sharing this!&lt;p&gt;I checked out your pricing plans and the way you differentiate plans based on visitors &amp;#x2F; day jumped out at me since it goes against advice I read recently from the UserVoice team. They used to price based on number of users who can vote but (in their own words)...&lt;p&gt;&amp;quot;This was a huge failure. It created what I call a success penalty: the more successful you were in activating your users to give you feedback the more expensive the product became. On some level this made sense but since no one knew how to estimate this future usage it just created uncertainty about committing to a product without knowing the future cost of it. It was especially problematic because we were often working with young companies who didn’t know or were very optimistic about their future active user levels (and equally optimistic about what % of them would engage on UserVoice and give them feedback). It put us in the awkward position of tempering a customer’s enthusiasm about their use of our product (aka “There’s no way you’ll have 300K people on your site in 60 days time”).
When we removed the usage limits, which were designed to drive upgrades, we actually saw that upgrades increased 33%!&amp;quot;&lt;p&gt;Link: &lt;a href=&quot;http:&amp;#x2F;&amp;#x2F;500.co&amp;#x2F;the-data-behind-purchasing-behavior-at-uservoice-pricing-for-conversion-part-i&amp;#x2F;&quot; rel=&quot;nofollow&quot;&gt;http:&amp;#x2F;&amp;#x2F;500.co&amp;#x2F;the-data-behind-purchasing-behavior-at-uservoi...&lt;/a&gt;</text></comment>
<story><title>Launching a product in just 3652 days</title><url>https://medium.com/@benediktdeicke/launching-a-product-in-just-3652-days-4d4e74e2dcd5</url></story><parent_chain></parent_chain><comment><author>benediktdeicke</author><text>Oh wow! My post made it on Hacker News!&lt;p&gt;Thanks so much for the nice comments. I&amp;#x27;m glad my story inspired some of you :)&lt;p&gt;If you have specific questions about anything or would like some more details about any part of the story, please let me know. I&amp;#x27;ll happily answer them.</text></comment>