<story><title>How to get business ideas – remove steps</title><url>http://ninjasandrobots.com/how-to-get-business-ideas-remove-steps/</url></story><parent_chain></parent_chain><comment><author>wazoox</author><text>Then you have the problem of selling it. Some people I know made a piece of software that literally destroys half (or more) the jobs among broadcast TV operators. They regularly got shown the door harshly because they presented the solution to the wrong person: either someone who&amp;#x27;d lose his job in the process, or someone who&amp;#x27;d lose half the team under her orders and therefore her power in the company.</text></comment>
<story><title>How to get business ideas – remove steps</title><url>http://ninjasandrobots.com/how-to-get-business-ideas-remove-steps/</url></story><parent_chain></parent_chain><comment><author>danso</author><text>Having worked in an incubator space and constantly overhearing aspiring entrepreneurs&amp;#x27; wildly impractical proposals...I&amp;#x27;ve always wondered why it isn&amp;#x27;t just &lt;i&gt;common sense&lt;/i&gt; that you heed the advice mentioned in another article currently on HN&amp;#x27;s front page:&lt;p&gt;&lt;a href=&quot;http://fridriksson.tumblr.com/post/86584610871/a-startup-postmortem-with-a-happy-ending-in-thailand&quot; rel=&quot;nofollow&quot;&gt;http:&amp;#x2F;&amp;#x2F;fridriksson.tumblr.com&amp;#x2F;post&amp;#x2F;86584610871&amp;#x2F;a-startup-pos...&lt;/a&gt;&lt;p&gt;&amp;gt; &lt;i&gt;But our biggest self realization was that we were not users of our own product. We didn’t obsess over it and we didn’t love it. We loved the idea of it. That hurt.&lt;/i&gt;&lt;p&gt;In a way, the OP is just another re-phrasing of this...if you know the steps of a process pretty well, it&amp;#x27;s because you&amp;#x27;re an active user. You know what steps are worth removing, and as an active user, you can maintain a tight feedback loop informing you whether the cost of removing those steps are worth it. And, as a cherry on top, you&amp;#x27;re actively making something you &lt;i&gt;already&lt;/i&gt; do more enjoyable.</text></comment>