<story><title>&quot;AI, no ads please&quot;: 4 words to wipe out $1T</title><url>https://12challenges.substack.com/p/ai-no-ads-please-4-words-to-wipe</url></story><parent_chain><item><author>noodlesUK</author><text>If anything, I think GenAI is going to do the opposite. It will be able to mix the content and advertisements much more naturally (and deceptively) than is currently possible at scale.&lt;p&gt;Instead of seeing: content -- ad -- content -- ad&lt;p&gt;You will see: just-in-time content which you asked for, which is skewed to inform you about particular products and hide information about competitors.</text></item></parent_chain><comment><author>tempodox</author><text>That&amp;#x27;s exactly what I expect to happen.  The opportunity to collect intelligence and behavioral data on each user that you can bring to bear for this purpose is just too seductive.  The user profiles that e.g. Facebook has now will pale in comparison.  If I were a betting person…</text></comment>
<story><title>&quot;AI, no ads please&quot;: 4 words to wipe out $1T</title><url>https://12challenges.substack.com/p/ai-no-ads-please-4-words-to-wipe</url></story><parent_chain><item><author>noodlesUK</author><text>If anything, I think GenAI is going to do the opposite. It will be able to mix the content and advertisements much more naturally (and deceptively) than is currently possible at scale.&lt;p&gt;Instead of seeing: content -- ad -- content -- ad&lt;p&gt;You will see: just-in-time content which you asked for, which is skewed to inform you about particular products and hide information about competitors.</text></item></parent_chain><comment><author>gofreddygo</author><text>Totally my thoughts.&lt;p&gt;Imagine an AI tool, that given a video and some products can intertwine products in the video content itself !&lt;p&gt;All this can be done post production. (already is to some extent, but costs $$$).&lt;p&gt;This extends to a lot more than video too. AI is _the_  magic tool of dreams for mass spammers.</text></comment>