<story><title>Google is banning Flash from its display ads</title><url>http://www.theverge.com/2016/2/10/10957570/google-bans-flash-display-ads-january-2017</url></story><parent_chain><item><author>pippy</author><text>One thing HTML5 lacks is the ability to combine all assets into one file. This makes Flash particularly handy for advertisements. Safari almost got there with its .Webarchive format, and Mozilla experimented with a file format but it didn&amp;#x27;t get anywhere.</text></item></parent_chain><comment><author>seanp2k2</author><text>Bundles might make sense, but one large blob that couldn&amp;#x27;t be parsed until it was finished loading would probably be a big step backward for responsiveness. Parallel downloads also help speed things up.&lt;p&gt;Another interesting idea for JS-heavy sites is server-side pre rendering (yes, having the server generate HTML like the good old bad days) like Ember FastBoot &lt;a href=&quot;http:&amp;#x2F;&amp;#x2F;tomdale.net&amp;#x2F;2015&amp;#x2F;02&amp;#x2F;youre-missing-the-point-of-server-side-rendered-javascript-apps&amp;#x2F;&quot; rel=&quot;nofollow&quot;&gt;http:&amp;#x2F;&amp;#x2F;tomdale.net&amp;#x2F;2015&amp;#x2F;02&amp;#x2F;youre-missing-the-point-of-server...&lt;/a&gt;</text></comment>
<story><title>Google is banning Flash from its display ads</title><url>http://www.theverge.com/2016/2/10/10957570/google-bans-flash-display-ads-january-2017</url></story><parent_chain><item><author>pippy</author><text>One thing HTML5 lacks is the ability to combine all assets into one file. This makes Flash particularly handy for advertisements. Safari almost got there with its .Webarchive format, and Mozilla experimented with a file format but it didn&amp;#x27;t get anywhere.</text></item></parent_chain><comment><author>austinheap</author><text>Isn&amp;#x27;t that mostly moot with HTTP 2.0 multiplexing?</text></comment>