<story><title>The coming tsunami of fakery</title><url>https://grandy.substack.com/p/the-new-normal-the-coming-tsunami</url></story><parent_chain><item><author>marginalia_nu</author><text>The Dead Internet is a mirage caused by the unreasonable effectiveness of digital marketing. You simply aren&amp;#x27;t able to find the living internet behind all the nonsense. That doesn&amp;#x27;t mean it doesn&amp;#x27;t exist. You just need to get off social media and google to find it.&lt;p&gt;Refresh this page as many times as you want, and I&amp;#x27;ll show you the living Internet: &lt;a href=&quot;https:&amp;#x2F;&amp;#x2F;search.marginalia.nu&amp;#x2F;explore&amp;#x2F;random&quot; rel=&quot;nofollow&quot;&gt;https:&amp;#x2F;&amp;#x2F;search.marginalia.nu&amp;#x2F;explore&amp;#x2F;random&lt;/a&gt;</text></item></parent_chain><comment><author>TheRealDunkirk</author><text>Au contraire. Yes, the beauty of the late 90&amp;#x27;s-early 00&amp;#x27;s internet was Alta Vista, and then Google, which allowed you to find the parts of the living internet that were interesting to you. Now, search engine results will almost never serve you up a single-user&amp;#x27;s web site. They will dutifully shovel you to one of the dozen walled gardens that has become &amp;quot;the internet.&amp;quot; The search engines themselves have become the gatekeepers of this dead, corporate internet, and there&amp;#x27;s no breaking out of it.</text></comment>
<story><title>The coming tsunami of fakery</title><url>https://grandy.substack.com/p/the-new-normal-the-coming-tsunami</url></story><parent_chain><item><author>marginalia_nu</author><text>The Dead Internet is a mirage caused by the unreasonable effectiveness of digital marketing. You simply aren&amp;#x27;t able to find the living internet behind all the nonsense. That doesn&amp;#x27;t mean it doesn&amp;#x27;t exist. You just need to get off social media and google to find it.&lt;p&gt;Refresh this page as many times as you want, and I&amp;#x27;ll show you the living Internet: &lt;a href=&quot;https:&amp;#x2F;&amp;#x2F;search.marginalia.nu&amp;#x2F;explore&amp;#x2F;random&quot; rel=&quot;nofollow&quot;&gt;https:&amp;#x2F;&amp;#x2F;search.marginalia.nu&amp;#x2F;explore&amp;#x2F;random&lt;/a&gt;</text></item></parent_chain><comment><author>wmeredith</author><text>I had the same reaction to the main thesis of this article. This is like people taking roadtrip across the United States who are only willing to go 1&amp;#x2F;4 mile off the federal highway. They then decry the state of cuisine because the only restaurants left in America are the same 5 fast food joints.&lt;p&gt;Getting outside one&amp;#x27;s comfort zone and putting in the time to find something good&amp;#x2F;interesting&amp;#x2F;new is highly underrated. But it is work. And many a corporate empire has been built by making a mediocre or sufficient experience the most convenient thing.</text></comment>