<story><title>Apple Is Said to Discuss an Investment in Twitter</title><url>http://www.nytimes.com/2012/07/28/technology/apple-is-said-to-discuss-an-investment-in-twitter.html?_r=1&amp;ref=technology</url></story><parent_chain></parent_chain><comment><author>Steko</author><text>A lot of people are probably going to blow this out of proportion as Apple looking to buy Twitter and lock everyone out but here&apos;s what I think:&lt;p&gt;Tim Cook knows a lot of his users use FB and Twitter as their primary e-communication channels and that that&apos;s where they spend a lot of their time and is the primary use of the mobile devices he sells them.&lt;p&gt;Deals like this then have a single aim:  to ensure the optimal consumer experience. Tim wants the Twitter app on iOS to be the best in breed.  Not just today but in 5 years.   When Twitter introduces a new feature, Tim wants that thing to be working smoothly on iOS on day 1.  When Tim launches his search engine with iOS 7 or 8 he wants to have Twitter search built in.&lt;p&gt;That costs money and as it turns out Apple has a metric crapton of it.</text></comment>
<story><title>Apple Is Said to Discuss an Investment in Twitter</title><url>http://www.nytimes.com/2012/07/28/technology/apple-is-said-to-discuss-an-investment-in-twitter.html?_r=1&amp;ref=technology</url></story><parent_chain></parent_chain><comment><author>AznHisoka</author><text>Oh no... flash forward a year or 2, and Apple will buy all of Twitter! It&apos;s their knight in a white horse coming to bail them out! Now I&apos;ll never get to see how Twitter will make serious revenue to sustain itself.</text></comment>