<story><title>Max Schrems wins privacy case against Meta over data on sexual orientation</title><url>https://apnews.com/article/facebook-meta-schrems-privacy-80fd4e6c59f48a3b583d6665af3ede86</url></story><parent_chain></parent_chain><comment><author>jfengel</author><text>Huh. I would have expected the company to go with &amp;quot;we didn&amp;#x27;t say gay and we didn&amp;#x27;t use external information. We just noticed that users who like X page buy a lot of copies of Playgirl so we hooked you up&amp;quot;.&lt;p&gt;Sounds like he managed to prove more in his case than is apparent from the article.</text></comment>
<story><title>Max Schrems wins privacy case against Meta over data on sexual orientation</title><url>https://apnews.com/article/facebook-meta-schrems-privacy-80fd4e6c59f48a3b583d6665af3ede86</url></story><parent_chain></parent_chain><comment><author>crazygringo</author><text>&amp;gt; &lt;i&gt;Schrems had complained that Facebook had processed personal data including information about his sexual orientation to target him with online advertising, even though he had never disclosed on his account that he was gay. The only time he had publicly revealed this fact was during a panel discussion.&lt;/i&gt;&lt;p&gt;But processed &lt;i&gt;what&lt;/i&gt; personal data? Where would Facebook even get reliable data on users&amp;#x27; sexual orientation in bulk? It&amp;#x27;s not like you can buy that the way you can get credit scores or geographic locations. (Or can you? I&amp;#x27;ve never heard of it.)&lt;p&gt;I&amp;#x27;m very curious for the actual details here. And just because you get ads for products that seem to be marketed to the gay population, what leads the court to determine FB &amp;quot;identified&amp;quot; him as gay? My YouTube regularly has random ads in Spanish probably just because of some bug. &lt;i&gt;Most&lt;/i&gt; ads seem to mistarget me, in fact.</text></comment>