name of Minnesota Cooperative Creameries Association, began selling butter, cheese, eggs and poultry as an association of farmers' cooperative creameries located in Minnesota, North Dakota, and Wisconsin. It is now the largest butter distributor in the United States. In 1924 the company, after conducting a public contest to select a name for its products, chose Land O'Lakes. At the time it adopted this trade-mark it had no knowledge of defendant's use of the mark. Plaintiff filed its first application for a registration of its trade-mark on November 8, 1924. Subsequently, it obtained four additional registrations all of which are presently in effect.


7
In 1920 Howard E. Jones and Company of Baltimore, Maryland, a food broker, began brokering defendant's canned peas under its Land O'Lakes trade-mark. Later defendant gave Jonesan oral license to use the trade-mark on canned goods not produced by defendant. These goods were labeled by Jones with the mark Land O'Lakes and carried the following inscription:


8
         Ocono Co.
         Distributors
         Baltimore, Md.,


9
and in smaller print:


10
         Trademark Registered
         U.S. Patent Office
         Oconomowoc Canning Company
         Oconomowoc, Wisconsin.


11
In the 1930's Jones and defendant agreed that Jones could use the trade-mark on any canned goods purchased from Jones by the Baltimore Wholesale Grocery