a theme of equality, a theme of next-step solutions for change."

Mindshare's Gustafson says though Cannes has always been home to a number of organizations that celebrate and promote equality and diversity, she expects to see even more this year. "They do have a nice history of elevating the topic, but I do think there's even greater momentum behind it now," she says.

And a new group called #WomenCannes is also asking women to show solidarity by wearing black on June 22, Cannes Lions' last day.

"This is a statement of solidarity and safety for us all," the group says on its website. "Because we, the people of advertising have zero tolerance for sexual misconduct. And existing systems and laws are still letting us down."Japanese carmaker Honda is recalling 2.23 million cars equipped with potentially defective airbags that could rupture, deepening the deadly scandal surrounding parts supplier Takata.

The recall by the American Honda Motor Co. was posted Wednesday on a consumer car safety website run by the National Highway Traffic Safety Administration (NHTSA) and includes older models dating back to 2005 but also some as recent as 2016.

"The affected vehicles are equipped with a dual-stage driver frontal air bag that may be susceptible to moisture intrusion which, over time, could cause the inflator to rupture," said the recall notice.

"In the event of a crash necessitating deployment of the driver's frontal air bag, the inflator could rupture with metal fragments striking the driver or other occupants resulting in serious injury or death."

The recall