end, according to the latest accounts filed at Companies House. It recorded a profit of just £479,000 in the 53 weeks to 2 October 2016 after a £714,000 loss a year before.

The company increased sales by 5.4% to £50.4m, partly thanks to an extra week’s trading on the year before.

The brand, which was founded in 1978 and initially operated in the Old Mill site in the village of Mellis, Suffolk, was rescued from receivership by Wade in 1995.

Allan Graham of Duff & Phelps, who was appointed joint administrator on Tuesday, said the business would continue to run for a short period as administrators continue to look for a buyer. “We are asking interested parties to come forward as quickly as possible,” he said.

“Trading conditions for UK retailers continueTrigger warning: James Bond gets a politically correct reboot in new novel

In a new book, however, James Bond will be getting a dose of modern morality, as author Anthony Horowitz reveals the tricks he used to drag the spy kicking and screaming into the era of political correctness.

Horowitz, the writer of new Bond novel Trigger Mortis, said he had worked carefully to preserve Ian Fleming’s original character and ensuring his 1950s attitudes remained in tact.

But he has introduced a cast of new characters to point out the error of his chauvinistic ways, including messages about smoking causing cancer, women who give him a run for his money, and an “outspoken” gay friend.

Because if there is anything James Bond needs it's an "outspoken" gay friend. Apparently a character who