have two daughters: Adi, 23, a business administration student; and Ophir, 18, who will soon begin army service.

Orthodox Europeans: David’s family is of Hungarian, German and Italian descent. His paternal grandfather and his maternal grandmother were born in the same Hungarian town. His paternal grandmother was born in a northern Italian city that is now part of Croatia. His father immigrated to Israel from Italy in 1951; his mother arrived in Palestine with her family from Hungary in 1938. “They were an Orthodox religious family in the European style. In Israel they were identified with the religious Zionist movement,” David says. He himself was born in a Haredi area in Jerusalem’s Sanhedria neighborhood and attended a religious primary school bordering on the ultra-Orthodox.

Unconventional boy: David started to rebelsmoked a few packs of cigarettes a day, went out with girls, had a good time at night,” David relates. “I lost my religion and lived a totally wild life, until I met my wife at the age of 21 and we were married. Then I calmed down and became more moderate.” So much so, that he enrolled in the Hebrew University of Jerusalem, taking economics and acquiring an MBA. He then worked in a variety of jobs, including management of the Keter chain of stores, before landing in Osem, a food company, where he spent 15 years in marketing and sales. His last position there was vice president for marketing.

Eran’s birth: David remembers Eran’s blond curl, which was visible on his head three hours before Eran agreed