Unable to attract a new anchor once Macy's had left, the New Rochelle Mall shut down in 1995, creating a chasm in the city's center.
 New Roc City which opened in the summer of 1999, was developed as the centerpiece of the efforts to revitalize the downtown business area of New Rochelle.
The 1,200,000-square-foot (110,000 m²) project cost $190 million and featured a 19-screen movie theater, Westchester County's first IMAX theater (preceding White Plains City Center's Cinema de Lux), a health club, an ice rink (now Monroe College Athletic Center), restaurants, shopping centers and an indoor amusement park.

New Roc began a major conversion into a retail-based complex beginning in May 2008.
It was rumored that the new retail stores to occupy New Roc would be Target and Kohl's.
Best Buy, for a while, was also rumored to be another planned store.
The space is currently occupied by Planet Fitness.
New Roc now houses Monroe College's Athletic Complex and student cafeteria.
Unable to attract a new anchor once Macy's had left, the New Rochelle Mall shut down in 1995, creating a chasm in the city's center.  New Roc City which opened in the summer of 1999, was developed as the centerpiece of the efforts to revitalize the downtown business area of New Rochelle. The 1,200,000-square-foot (110,000 m²) project cost $190 million and featured a 19-screen movie theater, Westchester County's first IMAX theater (preceding White Plains City Center's Cinema de Lux), a health club, an ice rink (now Monroe College Athletic Center), restaurants, shopping centers and an indoor amusement park.
New Roc began a major conversion into a retail-based complex beginning in May 2008. It was rumored that the new retail stores to occupy New Roc would be Target and Kohl's. Best Buy, for a while, was also rumored to be another planned store. The space is currently occupied by Planet Fitness. New Roc now houses Monroe College's Athletic Complex and student cafeteria.
New Roc City