Lee's breakthrough came in 2009 with the lead role of Gu Jun-pyo in KBS' Boys Over Flowers, the Korean adaptation of the popular Shōjo manga of the same name.
Competition for the leading role was very intense and Lee only got to know he was cast from the newspapers.
The series attracted high viewership ratings and buzz throughout South Korea during its broadcast, Lee's new-found popularity gained him many endorsement deals and created another Korean Wave throughout Asia which made Lee a Hallyu star.

In 2010, Lee starred in romantic comedy Personal Taste, in which he played a young architect who poses as a gay man to become roommates with a young woman, leading to romantic complications.
When asked about why he chose the role during an interview, he responded "I think I would do a better job playing heavy and more defined roles when I am older.
I think Personal Taste was perfect because it is bright, cheerful but you can also laugh and cry over it as well."
Lee's breakthrough came in 2009 with the lead role of Gu Jun-pyo in KBS' Boys Over Flowers, the Korean adaptation of the popular Shōjo manga of the same name. Competition for the leading role was very intense and Lee only got to know he was cast from the newspapers. The series attracted high viewership ratings and buzz throughout South Korea during its broadcast, Lee's new-found popularity gained him many endorsement deals and created another Korean Wave throughout Asia which made Lee a Hallyu star.
In 2010, Lee starred in romantic comedy Personal Taste, in which he played a young architect who poses as a gay man to become roommates with a young woman, leading to romantic complications. When asked about why he chose the role during an interview, he responded "I think I would do a better job playing heavy and more defined roles when I am older. I think Personal Taste was perfect because it is bright, cheerful but you can also laugh and cry over it as well."
Lee Min-ho (actor)