The Selmer company devised names for these instruments for the UK market.
Elsewhere, they were
known by model numbers.

The Ambassador.
A thinline semi-acoustic with two florentine cutaways.

The Chancellor.
A high-end archtop guitar available in limited numbers.

Club 40, 50 and 60.
Hollow bodied electric guitars without soundholes.
Still manufactured, the current Clubs have Gibson Les Paul style bodyshape.

The original Coloramas were inexpensive semi-solid body electric guitars with plywood construction.
The current Chinese made ones are solid bodies with retro styling.

The Committee was the top-of-the-range archtop.

The Congress, a non-cutaway archtop guitar.
Early models had a 12th fret neck join.

J17.
The current range of archtops.

The President: a family of mid-range archtops, with a single cutaway.
A version, the "New president" is still manufactured.

The Senator: a family of archtops, with many variations.

The Shorty.
A relatively recent (1982) travel guitar Now made in China.

The Verythin.
A semi-acoustic guitar with a 30mm deep body.
They produced regular, Bigsby and stereo versions.

Violin guitar.
Introduced subsequently to the violin bass.

The V2 and V3 solid body electric guitars with a stratocaster like body shape.
The Selmer company devised names for these instruments for the UK market. Elsewhere, they were
known by model numbers.
The Ambassador. A thinline semi-acoustic with two florentine cutaways.
The Chancellor. A high-end archtop guitar available in limited numbers.
Club 40, 50 and 60. Hollow bodied electric guitars without soundholes. Still manufactured, the current Clubs have Gibson Les Paul style bodyshape.
The original Coloramas were inexpensive semi-solid body electric guitars with plywood construction. The current Chinese made ones are solid bodies with retro styling.
The Committee was the top-of-the-range archtop.
The Congress, a non-cutaway archtop guitar. Early models had a 12th fret neck join.
J17. The current range of archtops.
The President: a family of mid-range archtops, with a single cutaway. A version, the "New president" is still manufactured.
The Senator: a family of archtops, with many variations.
The Shorty. A relatively recent (1982) travel guitar Now made in China.
The Verythin. A semi-acoustic guitar with a 30mm deep body. They produced regular, Bigsby and stereo versions.
Violin guitar. Introduced subsequently to the violin bass.
The V2 and V3 solid body electric guitars with a stratocaster like body shape.
Höfner