mytaxi was founded by German entrepreneurs Niclaus Mewes and Sven Külper.
Later that year, the pair founded the legal entity behind mytaxi, Intelligent Apps.
In September 2014, Daimler acquired mytaxi's parent company, Intelligent Apps, entering the vehicle for hire market.

In 2016, the German e-hailing app mytaxi merged with Hailo.
Founded in London in 2011, Hailo was a British technology platform that matched taxi drivers and passengers through its mobile phone application.
The merger between mytaxi and Hailo made mytaxi the largest licensed taxi e-hailing operator.

Following regulatory approval in February 2019, Daimler and BMW announced the €1bn mobility joint-venture; the parent company is known as Your Now which also operates Share Now, Reach Now, Park Now and Charge Now.
mytaxi was founded by German entrepreneurs Niclaus Mewes and Sven Külper. Later that year, the pair founded the legal entity behind mytaxi, Intelligent Apps. In September 2014, Daimler acquired mytaxi's parent company, Intelligent Apps, entering the vehicle for hire market.
In 2016, the German e-hailing app mytaxi merged with Hailo. Founded in London in 2011, Hailo was a British technology platform that matched taxi drivers and passengers through its mobile phone application. The merger between mytaxi and Hailo made mytaxi the largest licensed taxi e-hailing operator.
Following regulatory approval in February 2019, Daimler and BMW announced the €1bn mobility joint-venture; the parent company is known as Your Now which also operates Share Now, Reach Now, Park Now and Charge Now.
Free Now (service)