Proton sought to create a new signature façade with the Prevé.
The result is Proton Wings, a unified design element that fuses the headlights, Proton emblem and air-intake grille, giving it a distinctive look of a bird ascending.
The Prevé is the first Malaysian-made car to be factory-fitted with LED position lamps.
The exterior of the car was styled to sport a reduced drag coefficient in an effort to enhance fuel efficiency.
Proton collaborated with Italy-based Italdesign Giugiaro S.p.
A for the styling and likeness of the Prevé.
Italdesign is also responsible for the styling of the 2010 Proton Tuah concept car.
Additionally, Azlan Othman, Proton's Head of Styling was dispatched to Turin under the collaboration with Italdesign which lasted almost a year.

Proton's then Senior Director Operations, Dr. Wolfgang Karl Epple revealed that the Prevé was developed by an international consortium consisting of experts from Malaysia, Italy, France, Germany and South Korea.
Additionally, several components of the car are also sourced from Japan, South Korea, Australia and Europe. "
If you put global ingredients in the components, people, processes, styling and packaging, you get something which is global", Epple commented.
Nonetheless, Proton later claimed that 94% of the Prevé's components are locally sourced in an effort to reduce capital outflow.

The Prevé is also one of the larger cars in the C-segment traditionally popularised by Japanese and Korean offerings in the Malaysian market.
Proton sought to create a new signature façade with the Prevé. The result is Proton Wings, a unified design element that fuses the headlights, Proton emblem and air-intake grille, giving it a distinctive look of a bird ascending. The Prevé is the first Malaysian-made car to be factory-fitted with LED position lamps. The exterior of the car was styled to sport a reduced drag coefficient in an effort to enhance fuel efficiency. Proton collaborated with Italy-based Italdesign Giugiaro S.p.A for the styling and likeness of the Prevé. Italdesign is also responsible for the styling of the 2010 Proton Tuah concept car. Additionally, Azlan Othman, Proton's Head of Styling was dispatched to Turin under the collaboration with Italdesign which lasted almost a year.
Proton's then Senior Director Operations, Dr. Wolfgang Karl Epple revealed that the Prevé was developed by an international consortium consisting of experts from Malaysia, Italy, France, Germany and South Korea. Additionally, several components of the car are also sourced from Japan, South Korea, Australia and Europe. "If you put global ingredients in the components, people, processes, styling and packaging, you get something which is global", Epple commented. Nonetheless, Proton later claimed that 94% of the Prevé's components are locally sourced in an effort to reduce capital outflow.
The Prevé is also one of the larger cars in the C-segment traditionally popularised by Japanese and Korean offerings in the Malaysian market.
Proton Prevé