In addition to the festival itself, there are numerous other events planned and carried out by the organisers.
A wide range of merchandising has also been developed over the years.
In addition to T-shirts and a comprehensive range of CDs and DVDs, the festival also has accompanying print media.
The W:O:A History Book contains the open-air's history up until 2005.
The book Die Wahrheit über Wacken ("The truth about Wacken", Oidium Verlag 2005, new edition published at Verlag Andreas Reiffer 2011) provides a more humorous account of the festival.
It was written by satirist Till Burgwächter in collaboration with comic artist Jan Oidium and is also available as an audio book comprising three CDs.
The publication of a Metal cookbook shows how far merchandising has come.
However, the mounting range of merchandising has led to growing criticism, as some consider it to be purely profit-oriented.
The increasing coverage of the festival, especially in the wake of the documentary Full Metal Village, is perceived by the traditional Metal scene as "selling out".

In 2005, Wacken Premium Pilsner was offered as the festival's "own" beer for the first time.
It was produced in the Bavarian brewery Maximiliansbrauerei in Chieming.
At W:O:A 2006 and 2007, the beer was available as well, this time produced in 0.5-litre bottles by the Flensburger brewery.
The large number of glass shards later forced the organisers to switch to 0.5-litre cans.

As a motto, the phrase "See you in Wacken - Rain or Shine" has established itself alongside "Faster, Harder, Louder".
Additionally, the festival features the sentence "Louder Than Hell" in its advertising.
In addition to the festival itself, there are numerous other events planned and carried out by the organisers. A wide range of merchandising has also been developed over the years. In addition to T-shirts and a comprehensive range of CDs and DVDs, the festival also has accompanying print media. The W:O:A History Book contains the open-air's history up until 2005. The book Die Wahrheit über Wacken ("The truth about Wacken", Oidium Verlag 2005, new edition published at Verlag Andreas Reiffer 2011) provides a more humorous account of the festival. It was written by satirist Till Burgwächter in collaboration with comic artist Jan Oidium and is also available as an audio book comprising three CDs. The publication of a Metal cookbook shows how far merchandising has come. However, the mounting range of merchandising has led to growing criticism, as some consider it to be purely profit-oriented. The increasing coverage of the festival, especially in the wake of the documentary Full Metal Village, is perceived by the traditional Metal scene as "selling out".
In 2005, Wacken Premium Pilsner was offered as the festival's "own" beer for the first time. It was produced in the Bavarian brewery Maximiliansbrauerei in Chieming. At W:O:A 2006 and 2007, the beer was available as well, this time produced in 0.5-litre bottles by the Flensburger brewery. The large number of glass shards later forced the organisers to switch to 0.5-litre cans.
As a motto, the phrase "See you in Wacken - Rain or Shine" has established itself alongside "Faster, Harder, Louder". Additionally, the festival features the sentence "Louder Than Hell" in its advertising.
Wacken Open Air