In 1938, Gudavalli Ramabrahmam, has co-produced and directed the social problem film, Mala Pilla starring, Kanchanamala, the film dealt with the crusade against untouchability, prevailing in pre-independent India.
In 1939, he directed Raithu Bidda, starring thespian Bellary Raghava.
The film was banned by the British administration in the region, for depicting the uprise of the peasantry among the Zamindar's during the British raj.

1940 film, Viswa Mohini, is the first Indian film, depicting the Indian movie world.
The film was directed by Y. V. Rao and scripted by Balijepalli Lakshmikanta Kavi, starring super-star V. Nagaiah.
Rao subsequently made the sequel films Savithri and Sathyabhama (1941–42) casting thespian Sthanam Narasimha Rao.

The outbreak of World War II and the subsequent resource scarcity caused the British Raj to impose a limit on the use of filmstrip in 1943 to 11,000 feet, a sharp reduction from the 20,000 feet that had been common till then.
As a result, the number of films produced during the war was substantially lower than in previous years.
Nonetheless, before the ban, an important shift occurred in the industry: Independent studios formed, actors and actresses were signed to contracts limiting whom they could work for, and films moved from social themes to folklore legends.
Ghantasala Balaramayya, has directed the mythological Seetarama Jananam under his home production, Prathiba Picture, marking veteran Akkineni Nageswara Rao's Telugu screen debut in 1944.
In 1938, Gudavalli Ramabrahmam, has co-produced and directed the social problem film, Mala Pilla starring, Kanchanamala, the film dealt with the crusade against untouchability, prevailing in pre-independent India. In 1939, he directed Raithu Bidda, starring thespian Bellary Raghava. The film was banned by the British administration in the region, for depicting the uprise of the peasantry among the Zamindar's during the British raj. 
1940 film, Viswa Mohini, is the first Indian film, depicting the Indian movie world. The film was directed by Y. V. Rao and scripted by Balijepalli Lakshmikanta Kavi, starring super-star V. Nagaiah. Rao subsequently made the sequel films Savithri and Sathyabhama (1941–42) casting thespian Sthanam Narasimha Rao.
The outbreak of World War II and the subsequent resource scarcity caused the British Raj to impose a limit on the use of filmstrip in 1943 to 11,000 feet, a sharp reduction from the 20,000 feet that had been common till then. As a result, the number of films produced during the war was substantially lower than in previous years. Nonetheless, before the ban, an important shift occurred in the industry: Independent studios formed, actors and actresses were signed to contracts limiting whom they could work for, and films moved from social themes to folklore legends. Ghantasala Balaramayya, has directed the mythological Seetarama Jananam under his home production, Prathiba Picture, marking veteran Akkineni Nageswara Rao's Telugu screen debut in 1944.
Telugu cinema