The arena was first named Everblades Arena in 1998 after the hockey team that plays there.
 TECO Energy was the first company to obtain the naming rights to the building, changing the name to TECO Arena.
In 2004, TECO Energy decided they were no longer interested in holding the naming rights.
Germain Motor Company bought the rights, and in 2004 the venue was renamed to Germain Arena.
This same company, an automobile dealership with locations in Florida, Arkansas, and Ohio, also held the naming rights to the Germain Amphitheater in Columbus, Ohio.
In September 2018, The Hertz Corporation bought the naming rights for the arena and it was renamed Hertz Arena on October 1.
The company petitioned the city to repaint the arena bright yellow with black accents to match their branding.
In August 2019, the Hoffmann family entered into an agreement to purchase both the arena and hockey team as part of their plan to expand the entertainment segment in Southwest Florida.
The arena was first named Everblades Arena in 1998 after the hockey team that plays there.  TECO Energy was the first company to obtain the naming rights to the building, changing the name to TECO Arena. In 2004, TECO Energy decided they were no longer interested in holding the naming rights. Germain Motor Company bought the rights, and in 2004 the venue was renamed to Germain Arena. This same company, an automobile dealership with locations in Florida, Arkansas, and Ohio, also held the naming rights to the Germain Amphitheater in Columbus, Ohio. In September 2018, The Hertz Corporation bought the naming rights for the arena and it was renamed Hertz Arena on October 1. The company petitioned the city to repaint the arena bright yellow with black accents to match their branding. In August 2019, the Hoffmann family entered into an agreement to purchase both the arena and hockey team as part of their plan to expand the entertainment segment in Southwest Florida.
Hertz Arena