Kenya's services sector, which contributes about 63% of GDP, is dominated by tourism.
The tourism sector exhibited steady growth after independence and by the late 1980s had become the country's principal source of foreign exchange.
In the late 1990s, a terrorism-related downturn in tourism followed the 1998 bombing of the U.S Embassy in Nairobi and subsequent negative travel advisories from Western governments.
The government of Kenya and tourism industry organisations have taken steps to address security issues and to reverse negative publicity, including establishing a tourist police and launching marketing campaigns in key tourist origin markets.

Tourists are attracted to the coastal beaches and the game reserves, notably the expansive Tsavo East National Park and Tsavo West National Park (20,808 square kilometres) in the southeast.
The majority of tourists are from Germany and the United Kingdom.
 In 2006 tourism generated US$803 million, up from US$699 million the previous year.

Kenya has also contributed to boosting tourism in other countries; the Nairobi-headquartered Serena Hotel is the most consistently high-rated hotel in Pakistan.
Kenya's services sector, which contributes about 63% of GDP, is dominated by tourism. The tourism sector exhibited steady growth after independence and by the late 1980s had become the country's principal source of foreign exchange. In the late 1990s, a terrorism-related downturn in tourism followed the 1998 bombing of the U.S Embassy in Nairobi and subsequent negative travel advisories from Western governments. The government of Kenya and tourism industry organisations have taken steps to address security issues and to reverse negative publicity, including establishing a tourist police and launching marketing campaigns in key tourist origin markets.
Tourists are attracted to the coastal beaches and the game reserves, notably the expansive Tsavo East National Park and Tsavo West National Park (20,808 square kilometres) in the southeast. The majority of tourists are from Germany and the United Kingdom.  In 2006 tourism generated US$803 million, up from US$699 million the previous year.
Kenya has also contributed to boosting tourism in other countries; the Nairobi-headquartered Serena Hotel is the most consistently high-rated hotel in Pakistan.
Economy of Kenya