A Message to Garcia was originally published as filler without a title in the March 1899 issue of The Philistine, a periodical which, at that time, was written entirely by Elbert Hubbard.
His complaints about lazy and incompetent workers struck a chord with many corporate executives.
One of these was George H. Daniels, a promotion-minded executive with the New York Central Railroad.
Daniels reprinted the essay hundreds of thousands of times as part of the railroad's Four-Track Series of pamphlets.
Hubbard's Roycroft Press, the publishing arm of an arts and crafts community he founded in East Aurora, New York, reprinted and sold the essay in a variety of bindings—suede, embossed, paperback, and so on—and as paid promotional literature for organizations as disparate as Wanamaker's department store, the Boy Scouts of America, and the United States Navy.
It was also reprinted in many anthologies of inspirational literature.
Modern editions are readily available today on the Internet.
A Message to Garcia was originally published as filler without a title in the March 1899 issue of The Philistine, a periodical which, at that time, was written entirely by Elbert Hubbard. His complaints about lazy and incompetent workers struck a chord with many corporate executives. One of these was George H. Daniels, a promotion-minded executive with the New York Central Railroad. Daniels reprinted the essay hundreds of thousands of times as part of the railroad's Four-Track Series of pamphlets. Hubbard's Roycroft Press, the publishing arm of an arts and crafts community he founded in East Aurora, New York, reprinted and sold the essay in a variety of bindings—suede, embossed, paperback, and so on—and as paid promotional literature for organizations as disparate as Wanamaker's department store, the Boy Scouts of America, and the United States Navy. It was also reprinted in many anthologies of inspirational literature. Modern editions are readily available today on the Internet.
A Message to Garcia