An Arcade Pavilion was added in 1903 at the entrance to the pier and contained a wide range of amusements to suit all tastes.
Further alterations were made to the pier in 1932-33 when the open air stand was replaced with a stage and sun lounge.

In 1936, a pleasure steamer returning from Llandudno crashed into the pier.
The collision left a 10 feet (3.0 m) gap, and stranded a number of people at the far end.

The 1874 Indian Pavilion was severely damaged by fire in 1921.
It was refurbished, but was then destroyed by a second fire in 1938.
In 1939 it was replaced by a theatre, built in an Art Deco style.
At around the same time, the bandstand was removed and replaced with a sun lounge.

In the 1960s, the Merrie England bar and an amusement arcade were constructed at the end of the pier nearest to the shore.
The 1939 theatre, which is still in use, narrowly escaped damage in 1985 when the early stages of a fire were noticed by performer Vince Hill.
In the 1980s, a Victorian-styled entrance was built.
In 1991 the pier gained the Carousel bar as an additional attraction, and a small tramway to ease access to the pier-head.
By this point, the pier had ceased to have any nautical use, but the jetty section was adapted for use as a helicopter pad in the late 1980s.
The Christmas Eve storm of 1997 destroyed the landing jetty, including the helipad.

The North Pier is one of the few remaining examples of Birch's classic pier architecture and is a Grade II Listed building, the only Blackpool pier to hold that status.
It was recognised as "Pier of the Year" in 2004 by the National Piers Society.
An Arcade Pavilion was added in 1903 at the entrance to the pier and contained a wide range of amusements to suit all tastes. Further alterations were made to the pier in 1932-33 when the open air stand was replaced with a stage and sun lounge.
In 1936, a pleasure steamer returning from Llandudno crashed into the pier. The collision left a 10 feet (3.0 m) gap, and stranded a number of people at the far end.
The 1874 Indian Pavilion was severely damaged by fire in 1921. It was refurbished, but was then destroyed by a second fire in 1938. In 1939 it was replaced by a theatre, built in an Art Deco style. At around the same time, the bandstand was removed and replaced with a sun lounge.
In the 1960s, the Merrie England bar and an amusement arcade were constructed at the end of the pier nearest to the shore. The 1939 theatre, which is still in use, narrowly escaped damage in 1985 when the early stages of a fire were noticed by performer Vince Hill. In the 1980s, a Victorian-styled entrance was built. In 1991 the pier gained the Carousel bar as an additional attraction, and a small tramway to ease access to the pier-head. By this point, the pier had ceased to have any nautical use, but the jetty section was adapted for use as a helicopter pad in the late 1980s. The Christmas Eve storm of 1997 destroyed the landing jetty, including the helipad.
The North Pier is one of the few remaining examples of Birch's classic pier architecture and is a Grade II Listed building, the only Blackpool pier to hold that status. It was recognised as "Pier of the Year" in 2004 by the National Piers Society.
North Pier, Blackpool